Bradburn TV launch new look website

Bradburn TV, a specialist film and media production company, today launched their new look website.
The website at www.bradburn.tv aims to promote their televisual approach to marketing and communications and offers an advanced insight into the world of branded content.
With a communications industry constantly searching for innovative ways of reaching a technology savvy, mobile audience, video branded content can play a vital role in bringing the core values of any brand to life. This content can be delivered via the web, a mobile phone or ipod, enabling the brand to engage with its consumers anytime, anywhere.
Tim Bradburn, Producer/Director and founder of Bradburn TV said: "Good branded content is not about just creating something fun and slapping your logo on it. It's about creating something fun and involving which directly addresses the brand issues, creating a culture for the brand which wins consumer hearts and minds."
Bradburn TV believes that the future for branded content lies in early collaboration and full integration with the brand to bring consumers the entertainment they demand, on-demand.
"Partnering brands with engaging content is an attractive proposal and has been for years. But if the partnership does not involve the audience and reinforce the brand's values, the newly born partnership may as well not exist".
This belief is reinforced by the company's longstanding working relationship with leading experiential marketing agencies, creating and producing engaging storytelling that forms part of the overall brand experience.
"We strategically align content with the overall objectives of the wider experiential campaign, find meaning for the brand positioning and develop clever ways to evolve consumer perceptions".
As a member of Knifedge: The Creative Network, Bradburn TV is well placed to deliver its clients exciting and innovative video productions, encompassing live action, animation, graphics, projections and even live performances. Members of the network work together aligning different areas of expertise, therefore clients who work with Bradburn TV benefit from access to the full range of creative resources.
(GB)