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Broadcast News
19/11/2009
Recession Hits Regional TV Revenue
UTV, the Belfast-based media group, has said the recession is continuing to hit its business.
A statement covering the 10 months to the end of October 2009 has reported that revenues are down 8%, compared to the same period last year.
The decline was greatest at its TV business where revenues fell by 21%. The company said the rate of decline is now easing and it expects profits for 2009 to be broadly in line with market expectations and added that advertising bookings remain "extremely short-term" which means the company is cautious about its prospects for 2010.
It is working on the assumption that general weakness in advertising revenues will be mitigated by an advertising boost at its TalkSport and Sport magazine businesses, due to the 2010 World Cup.
(BMcC/KMcA)
A statement covering the 10 months to the end of October 2009 has reported that revenues are down 8%, compared to the same period last year.
The decline was greatest at its TV business where revenues fell by 21%. The company said the rate of decline is now easing and it expects profits for 2009 to be broadly in line with market expectations and added that advertising bookings remain "extremely short-term" which means the company is cautious about its prospects for 2010.
It is working on the assumption that general weakness in advertising revenues will be mitigated by an advertising boost at its TalkSport and Sport magazine businesses, due to the 2010 World Cup.
(BMcC/KMcA)
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