Broadcast News
28/03/2025
Encompass Digital Media Appoints New Chief Revenue Officer

Encompass Digital Media has appointed Eunice Park as its new Chief Revenue Officer (CRO).
In this role, Park will lead the company's global revenue strategy, focusing on accelerating growth, optimising go-to-market strategies, and expanding the company's impact in the evolving media industry.
With over 15 years of experience in the Media & Entertainment industry, Park specialises in global commercial strategies for Live Video and Video-on-Demand (VoD) platforms. She has led revenue growth and business development initiatives across Direct-to-Consumer brands, telecommunications firms, broadcasters, cloud providers, financial institutions, gaming platforms, and content programmers. As part of her sales and revenue leadership role, Park will also work closely with Encompass’ Solutions Engineering and Architecture teams to deliver seamless, end-to-end solutions and services that align with customers' shifting needs.
Most recently, Park was Chief Revenue Officer at Zixi, where she played a key role in expanding the company's market presence and positioning it for its acquisition by a private equity firm in 2024. Before that, she was instrumental in launching Akamai’s Direct-to-Consumer vertical, shaping early OTT initiatives for broadcasters and content providers.
"Encompass has built a reputation for delivering exceptional managed services and operational excellence, ensuring content reaches audiences reliably and at scale," said Park. "As the industry shifts, Encompass is uniquely positioned to support high-value content providers, from established broadcasters to digital-first platforms. We are committed to meeting our customers where they need to grow, providing the flexibility and expertise they require. I'm excited to be part of this journey, working with an incredible team to build on Encompass’ strong foundation and expand our global reach."
Marc Bruce, CEO of Encompass, welcomed Park's appointment: "Eunice's experience in scaling businesses and driving revenue growth makes her an ideal fit for Encompass. Her deep understanding of both the established broadcast market and the fast-moving digital space aligns perfectly with our mission to provide best-in-class service and technological excellence. The media landscape is evolving, and we are evolving with it; pivoting alongside our customers and supporting them as they scale. It’s about having a growth mindset, understanding our customers' challenges, and ensuring they have the support they need to succeed."
www.encompass.tv
In this role, Park will lead the company's global revenue strategy, focusing on accelerating growth, optimising go-to-market strategies, and expanding the company's impact in the evolving media industry.
With over 15 years of experience in the Media & Entertainment industry, Park specialises in global commercial strategies for Live Video and Video-on-Demand (VoD) platforms. She has led revenue growth and business development initiatives across Direct-to-Consumer brands, telecommunications firms, broadcasters, cloud providers, financial institutions, gaming platforms, and content programmers. As part of her sales and revenue leadership role, Park will also work closely with Encompass’ Solutions Engineering and Architecture teams to deliver seamless, end-to-end solutions and services that align with customers' shifting needs.
Most recently, Park was Chief Revenue Officer at Zixi, where she played a key role in expanding the company's market presence and positioning it for its acquisition by a private equity firm in 2024. Before that, she was instrumental in launching Akamai’s Direct-to-Consumer vertical, shaping early OTT initiatives for broadcasters and content providers.
"Encompass has built a reputation for delivering exceptional managed services and operational excellence, ensuring content reaches audiences reliably and at scale," said Park. "As the industry shifts, Encompass is uniquely positioned to support high-value content providers, from established broadcasters to digital-first platforms. We are committed to meeting our customers where they need to grow, providing the flexibility and expertise they require. I'm excited to be part of this journey, working with an incredible team to build on Encompass’ strong foundation and expand our global reach."
Marc Bruce, CEO of Encompass, welcomed Park's appointment: "Eunice's experience in scaling businesses and driving revenue growth makes her an ideal fit for Encompass. Her deep understanding of both the established broadcast market and the fast-moving digital space aligns perfectly with our mission to provide best-in-class service and technological excellence. The media landscape is evolving, and we are evolving with it; pivoting alongside our customers and supporting them as they scale. It’s about having a growth mindset, understanding our customers' challenges, and ensuring they have the support they need to succeed."
www.encompass.tv
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