CinemaNow And Sonic Partner On Download and Burn Agreement

Sonic Solutions and CinemaNow have announced a collaboration that will enable consumers to legally burn Internet downloaded entertainment onto protected recordable DVDs for playback on standard and high-definition players.
CinemaNow is participating in Sonic's Qflix technology and Intellectual Property licensing program, which allows video entertainment to be recorded to DVD using industry approved Content Scramble System (CSS) encryption. Additionally, CinemaNow's robust library of video content will be available within Sonic's movie download application, Roxio Venue that will be distributed through Sonic's broad OEM and retail channels to provide convenient access to millions of consumers.
CinemaNow will offer the largest selection of movies, TV shows, music videos and more through its online movie store within Roxio Venue and manage content licensing and delivery for consumers. Roxio Venue is now available to PC OEMs for inclusion on systems equipped with Qflix-enabled DVD burners.
Based on the recently approved industry specifications for recording electronic downloads set by the DVD Forum and the DVD Copy Control Association (DVD CCA), Qflix offers a new means for content owners, including major film studios and niche producers, to release titles for custom production and sale over the Internet while maintaining the same level of copy protection used on commercially mass-produced DVDs.
CinemaNow, www.cinemanow.com
Sonic Solutions, www.sonic.com
(SP)