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06/04/2001

MAY TO LEAD NEW BBC COMMUNICATIONS TEAM

The BBC have announced the appointment of David May as Head of Strategic Communications.
May will lead a new team responsible for devising an integrated communications strategy across the BBC.
As part of the unified BBC Communications department headed by Sally Osman, May will report to Head of Corporate and Public Relations Andrew Whyte.
The new strategic communications unit will co-ordinate communications plans across television, radio, news, new media, nations and regions and corporate issues. The unit will have responsibility for improving and enhancing the understanding and appreciation of the BBC amongst key public groups, opinion formers and stakeholders.
A former journalist with the Sunday Times and ITN, May joins the BBC from Channel 4 where he is currently Strategic Communications Advisor.
Commenting on his appointment, May said: “It’s a great challenge and a wonderful opportunity to lead this new team at a time of such an exciting and dynamic change for the BBC.”
Prior to Channel 4, May was the Communications Executive at the launch of Channel 5. In 1995 he co-founded The Coalition Group of public relations and marketing companies. Coalition clients included Channel 4, Channel 5, MTV UK, GMG Endemol, Barraclough Carey, Diverse and HMV UK.
Campaigns he has worked on include the launch of the ‘Cool Britannia;’ issue of Newsweek in November 1996.
David May will take up his post on May 8. (CD)
VMI.TV Ltd

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