Profanity Delay At Jude Law Live Car Launch

Time Delay TV supplied the profanity delay equipment to CTV for a Live Lexus Car Launch – The Life RX Live with Jude Law.

The broadcast was transmitted live on the internet as Jude Law drove around London looking for friends to put on a show in a theatre.

Time Delay TV helped ensure that there were no slips of the tongue in the live event, as anything could have happened.

Darryl Rose, Managing Director, Time Delay.tv, says: "It was an honour to be part of an event that was filmed absolutely live as Jude Law was driving around London. In this live situation, anything could have happened and we were there just in case anyone used an expletive when they shouldn't have!"

Sky's flagship TV show 'Soccer AM' uses the equipment for the odd slip up of a guest's tongue, along with MTV's EMAs, Channel 4's 'Surgery Live' and 'Big Brother', ITV's 'I'm A Celebrity... Get Me Out Of Here!', The V Festival, The MOBOS, and other various streamed internet events.

Time Delay.tv is Europe's only company dedicated to Broadcast Compliance of Live TV and uses their HD/SD Pipeline machines, which can instantly cut out profanity words and/or pictures.

Time Delay.tv has worked on many other live, reality and entertainment shows over the years including Celebrity Love Island, Ant and Dec's Saturday Night Takeaway, Time Team and Hell's Kitchen, and The BBC Music Awards.

As soon as the offending word or sentence is heard, a button is pressed for as long as the offence occurs. A built-in reaction time is triggered, and 5 or 10 seconds later the word comes out clean by inserting an auxiliary video/audio source. In a live situation, there is no second chance so decision-making has to be spontaneous, and accurate. Time Delay.tv gives the broadcasters on terrestrial, satellite or internet this cushion.

www.timedelay.tv

This article is also available to read at BFV online here, page 26.

(JP/LM)