Workflow Solutions At IBC

The folks behind IBC2013 reveal all on workflow solutions at this year's show...

Probably one of the most significant movements in the electronic media and entertainment industry over the past few years has been the move towards file-based workflows.
Many other innovations, such as the move first to digital widescreen, then HD and now Ultra HD, were simply incremental changes. The workflow revolution has involved adopting a whole new paradigm and way of working, not to mention the at times problematic fusing of two different industries: IT and broadcast.
That is perhaps why, even several years in, there are still as many complexities to digital workflows as there are opportunities, both for creativity and for cost efficiencies. And with the ideas behind cloud-based production rapidly gaining traction, the subject encourages as much debate and confusion now as it probably ever has done.
This is also perhaps why the IBC Workflow Solutions area, one of several Feature Areas throughout the Exhibition, is proving to be such a popular innovation. It provides attendees with the opportunity to track the creation management journey and assess the options for themselves and features a presentation theatre housing case studies covering topics such as live sports, automated QC and cloud creation for brands and broadcasters, as well as ‘look and learn’ presentations by current users.
Its programme runs over four days and over a dozen sessions from Friday 13 September. Exhibitor- led sessions from the likes of Aspera, Cinegy, Forbidden Technologies, Quantel & Sony mix with studies presented by industry bodies such as AMWA mix with networking drinks, and there are some seriously interesting case studies on offer designed to give attendees the knowledge they need to implement tapeless workflows to their full advantage.
IBC Workflow Solutions is in Hall 9 and, as part of the exhibition, is free to all IBC attendees.
Part of the IBC Conference, the Industry Insights stream, is also free to attendees and provides an invaluable look at many of the topics affecting the industry. But to access even more of the compelling 60+ sessions that take place at IBC every year, you will need to buy a Conference Pass. Luckily, there are several options that have been carefully designed to fit both a range of timeframes and budgets.
The IBC Gold Pass Experience is a top of the range pass and includes free admittance with reserved seating (though spaces are limited) to all conference sessions. It also provides superb networking opportunities, both before and during the show, and grants holders access to the exclusive VIP Gold Pass Lounge; a dedicated, private VIP area with its own, secluded meeting rooms, WiFi, and complementary beverages and lunch. Just a step below is the Silver Pass, which also includes unlimited access to all the conference sessions, while the Bronze Pass allows holders to pick the five sessions they would most like to attend over the course of the Conference’s five day period. Finally, of course, for those who are really pressed for time and on a limited budget, there is the single session pass.
www.ibc.org.
Book your pass before 21 August to benefit from significant Early Bird savings.
(IT/CD)