ITN Source Appoints Meadows Sales Director

ITN Source has appointed Neil Meadows as Sales Director to drive its business in broadcast, education and entertainment markets. Meadows joins from Chellomedia, the content and technology division of cable operator Liberty Global Inc, where he was Senior Commercial Director.
Meadows will start at ITN Source in April and will be responsible for developing and managing ITN Source’s sales operation, primarily in the UK and exploring new sales and pricing models for the company.
During his time at Chellomedia, Meadows was responsible for developing new business and managing sales across digital TV, broadband and mobile services. He also led the expansion of Chellomedia’s commercial range, including interactive advertising, video on demand, HD, PVR, games and mobile entertainment services. Prior to working at Chellomedia, Meadows held business development and sales management roles at BBC Technology, BSkyB, Cable and Wireless and Meridian Broadcasting.
Chief Executive Mark Wood said: “We are delighted to have found someone of Neil’s calibre and experience to drive the ITN Source sales business forward. With knowledge across broadcast new media and mobile markets he is the ideal candidate to explore new sales opportunities for our business as it enters an exciting period.”
Meadows added: "I’m looking forward to joining the ITN Source sales team and developing the opportunities offered by newer markets that are using professional video content such as education and online, while continuing to service and support our broadcast clients."
Neil will report to Mark Wood and have day-to-day responsibility for ITN Source operations alongside Asha Oberoi, Content Director, and Ian CheeWah, MD of ITN Source’s business in the US.
(DS)