Paula Jalfon Joins BBC Films

Paula Jalfon has joined BBC Films as Commercial Manager, it has been announced by Jane Wright, General Manager of BBC Films.
Jalfon, formerly Head of Production at Ingenious, will be responsible for the management of third party financing for BBC Films' output, seeking out new sources of funding in the domestic and international market place, as well as overseeing sales, marketing and distribution for the BBC Films’ slate. Paula will report to Jane Wright, who oversees all commercial affairs at BBC Films.
"I’m delighted to have Paula join our energetic team," said Jane Wright. "With the recently announced boost to the annual budget, these are exciting times at BBC Films. Paula has fantastic experience, will add great strength and presence to BBC Films and provide even more support for the film-making community."
Paula Jalfon spent five years as Head of Production at BFI TV, where she produced directors such as Stephen Frears, Kevin Macdonald, John Boorman and Tim Robbins before forming Minerva Pictures, producing documentaries by Kevin Macdonald, Isaac Julien, Mike Hodges and Tim Robbins. In 2002 Paula joined Ingenious Media Investments as Head of Production, where her responsibilities included assessing projects for finance, finalising financing and managing the production process. Paula supervised development and production on the Ingenious slate including Shaun of the Dead, Vera Drake and Hotel Rwanda and she recently executive produced Closer and Brick Lane.
(DS)