Smoke and Mirrors acquires Red Post Production

Smoke & Mirrors, with the backing of its parent company Tag, has completed the acquisition of Red Post Production.
This move marks Smoke and Mirrors and Tag’s latest investment in TV post production, having opened a new facility in New York and invested circa £1 million in equipment over the two sites.
Penny Verbe, Managing Director and Chief Executive of Smoke and Mirrors said: “It’s great news for our business and marks the further growth of Smoke and Mirrors. We have been expanding our range of services for some time now and with the addition of Red’s Spirit TK, Smoke and Mirrors will become a full service facility with a much higher capacity not only for creative work, but also for versioning and delivery. While the enlarged offering will be fantastic for our clients, I also know that in Gary, Steve and the rest of the team, I have people who are passionate and dedicated to moving the company forward.”
Steve Parish, Chief Executive of Tag, added: “We are really excited about the further expansion of our postproduction capability; the two companies complement each other perfectly in terms of creative talent, service offering and client base. Red will move into the Smoke and Mirrors facility, so from one location we will be able to offer a broader range of services including telecine, whilst Red’s existing clients will benefit from the enlarged service offering of both Smoke and Mirrors‚ Flame, DS and 3D departments as well as Tag’s global presence.”
Gary Szabo of Red said: “Red are a great company and although we have loved being independent for the last two years, in order to do the best for our clients in the long term, we needed to offer a broader range of services, larger infrastructure and more financial muscle. We explored many options, but Smoke and Mirrors and Tag clearly offered the best fit both culturally and commercially. We are now extremely excited about the future and can‚t wait for our clients to start feeling the full benefits of this move.”
(GB)