Broadcast News
11/06/2010
Harris Sponsors New 3D Masters
An international communications and information technology company, is to be a Gold Sponsor of TVB Europe magazine's upcoming 3D Masters 2010 event taking place in London on June 22nd.
Harris Corporation will sponsor the new event which will gather together leading figures of the 3D production and broadcasting world in a one-day forum to exchange their knowledge with an audience of peers.
"Harris is an active participant in industry-wide 3DTV standardisation efforts, and the company's 3DTV solutions encompass both the baseband and the file-based workflow needed to support 3DTV, so it was a natural decision for Harris to be involved in this important event," said Stan Moote, Vice President of Corporate Development, Harris Broadcast Communications.
He continued: "3D has been the buzzword over the last year, and many companies at the NAB Show in April were demonstrating 3D solutions on their stands. However, there is still a lack of understanding about the realities of implementing 3DTV workflows, especially since the HD and 3 Gb/s transitions are still underway. Events such as the 3D Masters will help provide a better understanding of the technologies and techniques of 3D broadcast."
Media companies are already taking their first steps into 3DTV broadcast using Harris technology. Harris collaborated with Madison Square Garden for the first-ever network hockey telecast produced in 3DTV (for the Rangers vs. Islanders match-up held March 24th). Harris supplied NetVX encoders and a range of signal processing equipment, which was used to ensure synchronous transport of the 3DTV signals from Madison Square Garden to the network operations centre.
(BMcN)
Harris Corporation will sponsor the new event which will gather together leading figures of the 3D production and broadcasting world in a one-day forum to exchange their knowledge with an audience of peers.
"Harris is an active participant in industry-wide 3DTV standardisation efforts, and the company's 3DTV solutions encompass both the baseband and the file-based workflow needed to support 3DTV, so it was a natural decision for Harris to be involved in this important event," said Stan Moote, Vice President of Corporate Development, Harris Broadcast Communications.
He continued: "3D has been the buzzword over the last year, and many companies at the NAB Show in April were demonstrating 3D solutions on their stands. However, there is still a lack of understanding about the realities of implementing 3DTV workflows, especially since the HD and 3 Gb/s transitions are still underway. Events such as the 3D Masters will help provide a better understanding of the technologies and techniques of 3D broadcast."
Media companies are already taking their first steps into 3DTV broadcast using Harris technology. Harris collaborated with Madison Square Garden for the first-ever network hockey telecast produced in 3DTV (for the Rangers vs. Islanders match-up held March 24th). Harris supplied NetVX encoders and a range of signal processing equipment, which was used to ensure synchronous transport of the 3DTV signals from Madison Square Garden to the network operations centre.
(BMcN)
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