Atex And Chyron Announce Content Managment Integration

A pioneer of graphics as a service for all digital video media Chyron and Atex - a leading provider of software solutions and services to the global media industry - have jointly announced the integration of the Atex Polopoly Content Manager and Polopoly Relationship Manager with Chyron's AXIS web-based content creation services.
They said that Polopoly represents a best-of-breed solution to deliver multi-channel publishing with optional integrated eCRM.
The Polopoly Content Manager and Relationship Manager systems make it possible to consolidate all content and customer management into a single hub, increasing operational efficiency, reducing overhead and providing a foundation for on-demand delivery of new digital services.
Having worked in close collaboration with some of the most advanced and demanding digital media companies in the world, Polopoly has created a digital publishing interface based on open standards and Service Oriented Architecture.
Atex Global Product Manager, Broadcast & Channel Partners, Patrik Eriksson, said: "This integration with Chyron is a significant new strand of our partner DNA blueprint.
"Polopoly delivers a best-of-breed web presentation solution combined with Chyron's leading web-based graphic systems."
Chyron Chief Operating Officer Kevin Prince said: "Some of the highest-traffic web sites in Europe have their roots in the Atex Polopoly platform primarily because those sites have a mission-critical need for reliable business solutions.
"The integration of AXIS and Polopoly makes it possible to consolidate both applications and potentially many more in a single hub, therefore increasing operational efficiency, reducing overhead and providing a rock-solid foundation for on-demand delivery of new digital services to many markets."
(BMcC/JM)