Pharos Mediator 4 Wins Broadcast Engineering Pick Hit Award

Pharos, providers of efficient content management to international broadcasters and service-providers in television, radio, IPTV and telecommunications, has won a Broadcast Engineering Pick Hit award for its Mediator 4 playout automation and content management platform.
The Mediator 4 user interface was selected during the recent IBC2008 exhibition by an independent panel of judges including readers of Broadcast Engineering World Edition magazine, consultants and working professionals in broadcasting, post-production and related industry sectors.
Now in their 24th year, Broadcast Engineering Pick Hits recognise technology innovation, and are highly coveted.
Russell Grute of Pharos, said: "This award was a highlight of one of the most forward-looking IBCs ever. The new Mediator 4 user interface stimulated in-depth discussions with international broadcasters and service-providers planning their next-generation workflow. The integrated workflow, content management and playout automation delivered by Mediator and Playtime was clearly seen as the right solution architecture by many visitors.
"Pharos Mediator 4 builds on 11 years of experience, redefining workflow in broadcast operations and provides a common user interface with search tools and integrated browse at every desktop.
"Pharos Mediator and Playtime solutions are already proven and in operation round-the-clock at many of the world's largest broadcasters and transmission service-providers including, Ascent Media, Channel 4, the BBC World Service, Globecast and HBO. The refinements available in Mediator 4 result from listening to our customers, working closely with them and developing the platform to meet the needs of the rapidly evolving media and entertainment market."
Pharos Mediator with Playtime is a high performance platform to deliver efficiencies for playout, content management with workflow driven from the desktop. It offers highly efficient multi-channel, multi-platform and multi-site broadcast and new media delivery by unifying operations under a single enterprise.
Mediator handles all files transfers automatically and keeping unnecessary complexity away from the user, allowing them to concentrate on the task at hand.
Further information is available at: www.pharos.tv.
(KMcA)