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02/03/2007

Rushes Complete Post Production On 'The Orange Lights'

Rushes have completed the post-production on a debut video for up and coming band 'The Orange Lights'.
The Newcastle based five-piece band including singer Jason Hart who cut his teeth as a guitarist in acclaimed indie band Spiritualized, will release their debut single ‘Let The Love Back In’ on 14 May on independent record label, Blackbird Records.
Co-writer and keyboard player Paul Tucker previously penned 11 million worth of record sales as one-half of The Lighthouse Family.
The entire album was produced by Coldplay producer Ken Nelson and Chris Potter (Richard Ashcroft) and mixed by Chris Lord-Alge (Green Day, U2) and the video was directed by Dan Cadan who recently co-directed Madonna’s forthcoming H&M advert as well as her recent documentaries. The video was shot by acclaimed commercials director Eric Foster on 35mm film in Los Angeles over Grammy Weekend.
Simone Gratarolla, Senior Colourist at Rushes, said: "When working with directors for the first time you need to forge an understanding quickly. In telecine, unlike editing, you are doing everything in one session, so you have to get it right first time. I like this challenge. It’s especially good when someone comes in with references or you can have a meeting beforehand. However this isn’t always the case and this session was pretty rock ‘n’ roll! Dan made it easy for me to understand the way he visualised his video. The beautiful, changing LA light gave the video an array of different looks. The ‘magic hour’ grade we did being my personal favourite."
Josh King, Senior Producer at Rushes, added: "This is one of the best shot/lit videos I’ve seen for a while – with simple front on camera shots and no heavy effects to compete for the eyes’ attention. Being well shot means we can do more in telecine, giving it a lush grade with velvety blacks – all from S16mm. Again a simple edit gives you a chance to enjoy each set up and ponder on the scene as Dan Cadan did in his pre-viz."
(DS/SP)
VMI.TV Ltd

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