Twofour Digital chooses Avid Unity ISIS

Twofour Digital have just purchased an Avid Unity ISIS system; the first to be sold into a post production house in the UK.
This was bought directly from Avid, with assistance from Altered Images, and will help facilitate Twofour’s ever increasing workload.
Shireen Ward, Managing Director, Twofour Digital, said: “In a potentially fickle industry, we needed to have the ability to expand and contract; we also wanted to offer different levels of service to our clients - offline/online in the same suite, desktop and craft editing. So we needed a product with the flexibility to add multiple clients, allowing us to provide desktop editing with Avid Xpress Pro straight from the server while maintaining a smooth workflow; Avid’s Unity ISIS was ideal for this.
“We’re also currently looking at Avid Interplay to improve our workflow further. We previously owned a Unity LANshare and have outgrown the number of clients we can attach; the appeal of Unity ISIS was its scalability for clients and storage terabytes. The technology has also given us the security of knowing all our media is mirrored and can repair itself. It also helps future proof the facility; with the advent of tapeless shooting we anticipate the levels of storage required will increase and with ISIS we can bolt on more and more engines.”
Twofour’s post production facility started as an internal resource with two Apple Final Cut Pro suites. “As we expanded and grew the facility,” Ward continued. "We opted for Avid because of its industry reputation, the ability to hire trained freelance editors and the stability its systems have when editing long-form broadcast programming. We found the Avid media management to be more stable and the release of Media Composer Adrenaline gave us the functionality we were looking for at a competitive price. The range of Avid products has grown with our business and we can offer our clients the solutions they are looking for. Twofour Digital now turns over £3 million with a range of services, and in post-production has fourteen Avid suites, two Apple Final Cut Pro HD’s and two Digidesign Pro Tools suites.”
Ward concluded: “We’ve found the support, infrastructure and the design of the Avid products to be exactly right for us, their level of understanding of the industry and of what we are trying to achieve has enabled us to post produce high levels of programming with creativity and ease.”
(GB)