Darren Yip joins Network Electronics China as Regional Sales Manager

Darren Yip has joined Network Electronics China as Regional Sales Manager for the greater China market.
The announcement was made by Joel Lam, Network Electronics’ Managing Director – Asia / Pacific.
“We are happy to have Darren join Network Electronics as we continue to expand our business in Asia. Darren’s extensive experience in the Greater China market will be an enormous asset to both our customers and our company,” said Lam.
Yip, an industry veteran of more than twelve years, most recently served as Regional Manager of the Discreet division of Autodesk in Beijing. His previous experience includes a lengthy tenure with Sony Corporation in Hong Kong. “I look forward to leveraging my familiarity with the Chinese market to the benefit of Network Electronics,” he said.
Although Yip is a Hong Kong citizen, he has made Beijing his home for more than six years.
(GB)