Joe Houlihan to join Twofour as Creative Director

Twofour continues to strengthen its broadcast team with the appointment of former RDF president in LA, Joe Houlihan, who is returning to the UK in June 2006 to join Twofour as Creative Director.
Houlihan has a reputation for delivering groundbreaking television series both in the UK and in the US. He launched the Airline series for ITV1 (and executive produced the first three series), he created the LWT documentaries department and executive produced numerous cutting edge, real life documentaries. Most recently he has been running major network reality shows in the US, including ‘Survival of the Richest’ (the WB), ‘Boss Swap’ (ABC), ‘Vacation Swap’ (ABC) and ‘Faking It’ (TLC).
"It is really good news for Twofour that someone of Joe's calibre has chosen to join us," said Twofour's Chief Executive, Charles Wace. "As Creative Director his vast experience is bound to have a very positive influence on our programme output and, with a seat on the board, working alongside Twofour Broadcast's Managing Director, Melanie Leach, he will be helping to shape our future at a very exciting time for the company."
Houlihan said: "I am delighted to be joining Twofour. I received a number of interesting offers after deciding to return to the UK but the sense of ambition and excitement at Twofour really impressed me. It's a well-run company with a much more solid base than many independents can boast. The potential for growth is excellent and I will be doing my best to help stimulate that growth both in the UK and the US."
Houlihan will be based at Twofour's London office.
(GB)