Pixel Power delivers live information to At The Races

At The Races is the first racing broadcaster to deliver live graphical information on race, form and odds through an automated television graphics service.
The UK and Ireland’s most watched dedicated racing channel is using an on-demand graphics solution from Pixel Power and iKnowledge.
Developed out of its experience and the depth and focus of its systems for financial markets, iKnowledge feeds analytics, race-card and results data, prices, jockey silks, form, stats and trends for on-screen display into Pixel Power’s Clarity 500 character generator. This displays the information in real-time in customised format, including odds comparisons from various book-makers and even displays rates of betting behaviour change for each horse to help viewers identify last-minute best-bets.
The Clarity 500 multi-channel SD graphics solution combines text, stills, video clips, sound and live video in two fully independent channels.
Fault sensing bypass relays ensure that programme video stays on air in case of power loss or system failure.
"At The Races’ new on-demand graphics resource adds another level to the viewing experience and production quality," said Matthew Imi, Chief Executive of At The Races.
“Our viewers now get the best pictures, commentary and stats in one user-friendly presentation."
(GB)