LaCie selects Roxio for Latest FireWire DVD burners

Roxio, a division of Sonic Solutions, the leader in digital media software, has announced that LaCie has selected Toast 7 for inclusion with their latest FireWire DVD double layer burners.
Toast 7, which became widely available earlier this month, will empower LaCie customers to extend the functionality of the Mac OS and iLife applications and copy, save, hear and see their entire digital life on CD and DVD.
The compelling combination of Roxio and LaCie technology can be purchased at the LaCie Store online (www.lacie.com/shop) and will be available throughout LaCie’s specialised dealer network later this month.
“We’re thrilled to expand our relationship with Roxio and once again bring the very latest and greatest CD and DVD burning software to Mac users,” said Salem Tirane, LaCie Product Manager. “The new innovative capabilities of Toast 7 combined with the speed and performance of LaCie’s d2 DVD ±RW Double Layer is a compelling offering that offers consumers both power and value.”
LaCie’s 16x d2 DVD±RW Double Layer burns single layer (4.7GB) DVDs in five minutes and double layer (8.5GB) DVDs in 15 minutes. With an exterior case of aluminum alloy to protect it, this burner can be used with desktop Macs or mobile laptops. Headlining the latest version of Toast is a number of features that make previously impossible tasks a reality for Mac users. These features include multi-image high-definition slideshows with pan and zoom effects, transitions and background audio, rich audio DVDs with over 50 hours of Dolby Digital music and advanced navigation, and data spanning, which allows users to backup large files, folders and applications across multiple CDs and DVDs.
“We are excited that LaCie has selected Toast as the burning solution of choice for their state-of-the-art burners,” said Adam Fingerman, director of product management, Roxio. “A new generation of LaCie customers will soon be pushing the boundaries of CD and DVD burning and discovering first-hand why Toast is the standard for burning on the Mac OS.”
During a history that spans more than a decade, Toast has experienced widespread critical acclaim, garnered a loyal customer base and captured numerous top-tier industry awards. According to NPD Group figures which chart software, retail point-of-sale information in North America, Toast has been the best selling software and the leader in the Mac OS Personal Productivity category for the past five consecutive years.
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