Broadcast News
21/02/2005
Forbidden Technologies expands FORscene sales force
Video streaming specialist Forbidden Technologies has announced the appointment of Ashley Winfield as New Business Manager.
An experienced and established face in the video editing and post production sector, Winfield has been drafted in from Pinnacle Systems to consolidate the success of Forbidden's unique FORscene web-based editing tool in the broadcast market.
Launched at IBC 2004, Forbidden's FORscene video editing portfolio is now being used by some of the UK's leading television production and broadcast players, including Mentorn and GMTV. It stands out from the crowd by pitching the price-performance benefits of a software-based editing and publishing tool against conventional, expensive and inflexible hardware-based alternatives.
Stephen Streater, Forbidden's CEO, said: "Our FORscene portfolio of video tools has matured into a powerful commercial offering that is receiving significant interest from the market. We are delighted to welcome Ashley, who has the experience, expertise and attitude to help us expand into new vertical sectors and exploit the market opportunity we see in the broadcast space."
Winfield was formally at Pinnacle Systems where he spent four years as UK Sales Manager prior to becoming Sales Manager, Business Software Products for Northern Europe in 2002. At Pinnacle he was responsible for the control and development of all channels to market for consumer and professional range of products. His most recent projects include launching Liquid Edition, (an advanced video editing tool), as a mid to professional range product into existing and vertical markets including education.
Prior to his time at Pinnacle, Mr. Winfield held a Pre-Sales and Support role at Micro Computer Products until its acquisition by Pinnacle Systems.
Winfield said: "The postproduction market for Forbidden's video editing is clear, while the wide portfolio of FORscene streaming tools also opens up significant opportunities in other markets such as education and travel. I look forward to the challenge of developing Forbidden's market share across these sectors."
(GB)
An experienced and established face in the video editing and post production sector, Winfield has been drafted in from Pinnacle Systems to consolidate the success of Forbidden's unique FORscene web-based editing tool in the broadcast market.
Launched at IBC 2004, Forbidden's FORscene video editing portfolio is now being used by some of the UK's leading television production and broadcast players, including Mentorn and GMTV. It stands out from the crowd by pitching the price-performance benefits of a software-based editing and publishing tool against conventional, expensive and inflexible hardware-based alternatives.
Stephen Streater, Forbidden's CEO, said: "Our FORscene portfolio of video tools has matured into a powerful commercial offering that is receiving significant interest from the market. We are delighted to welcome Ashley, who has the experience, expertise and attitude to help us expand into new vertical sectors and exploit the market opportunity we see in the broadcast space."
Winfield was formally at Pinnacle Systems where he spent four years as UK Sales Manager prior to becoming Sales Manager, Business Software Products for Northern Europe in 2002. At Pinnacle he was responsible for the control and development of all channels to market for consumer and professional range of products. His most recent projects include launching Liquid Edition, (an advanced video editing tool), as a mid to professional range product into existing and vertical markets including education.
Prior to his time at Pinnacle, Mr. Winfield held a Pre-Sales and Support role at Micro Computer Products until its acquisition by Pinnacle Systems.
Winfield said: "The postproduction market for Forbidden's video editing is clear, while the wide portfolio of FORscene streaming tools also opens up significant opportunities in other markets such as education and travel. I look forward to the challenge of developing Forbidden's market share across these sectors."
(GB)
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