Broadcast News

Bookmark and Share
06/11/2024

El Reino Infantil Selects Amagi

News Image
Amagi has announced that El Reino Infantil has chosen Amagi to strengthen its 360-degree channel strategy.

The collaboration enables the channel to engage its growing audience across various platforms while maximising touchpoints between its content and viewers. Launched in October, El Reino Infantil is the largest Latin American YouTube channel specialising in children's content.

With this engagement, El Reino Infantil will deploy Amagi CLOUDPORT, a cloud-native automation and playout platform for broadcast and streaming TV, and Amagi PLANNER, a lightweight content scheduling platform, to simplify channel programming. These products will enable El Reino Infantil to seamlessly distribute its rich library of children's content to new digital platforms, expanding its reach and visibility globally.

In choosing Amagi, El Reino Infantil sought a robust solution to support its expanding distribution needs while maintaining a consistent, high-quality viewer experience. The partnership addresses a critical business challenge: how to ensure that El Reino Infantil's content remains accessible to audiences wherever they consume media, be it through streaming platforms, mobile apps, or other digital services. By leveraging Amagi's cloud-based solutions, El Reino Infantil is now positioned to meet viewers on their preferred platforms, enhancing audience engagement and brand visibility.

"Partnering with Amagi represents a key step forward for El Reino Infantil," said Alejandra Muchelac, Head of Music and Business Development at El Reino Infantil. "We were looking for a solution that could integrate easily with various platforms, offer scalability, and help us strengthen our presence in the market. Amagi's technology delivers exactly that, allowing us to expand our content reach while maintaining the quality and reliability our audience expects."

El Reino Infantil chose Amagi for its proven cloud-based broadcasting track record and strong presence among key market players. Amagi's solutions are designed to simplify content distribution, providing the flexibility to scale across multiple platforms while ensuring a consistent and streamlined user experience.

"As our channel grows, it is essential that we partner with technology providers who understand the complexities of digital content distribution," said Pablo Lacroix, Digital Director at El Reino Infantil. "Amagi's solutions not only meet our technical requirements but also enable us to expand efficiently across new platforms. We are excited about the possibilities this partnership opens for us and our audience."

Ronaldo Dias, Sales Director, Hispanic Americas at Amagi, added, "We are delighted to support El Reino Infantil in enhancing its 360-degree channel strategy. Amagi's products are specifically designed to scale with content owners like El Reino Infantil, allowing them to seamlessly extend their reach to new platforms and grow their digital footprint. We look forward to seeing their content engage even more worldwide viewers."

This engagement marks another significant milestone for Amagi, which continues expanding its role in enabling cloud-based content distribution for leading media brands globally.

www.amagi.com
VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

09/09/2024
Amagi To Showcase Advanced Live Remote Production Capabilities
Amagi is to showcase its latest innovations in live remote production, ground-to-cloud migration, and streaming at the upcoming IBC2024 in Amsterdam.
15/11/2024
Ateme Teams Up With Lingopal.ai
Ateme has partnered with Lingopal.ai, an AI-driven language translation platform. Together, they will offer a groundbreaking solution that enables Dir
20/11/2024
Stornaway Voyager Transforms Static Video Content
Stornaway.io has released Stornaway Voyager, an evolution of its popular interactive video platform that revolutionizes visual story design, content d
31/07/2024
Amagi Releases 12th Amagi Global FAST Report
Amagi has released its 12th Amagi Global FAST Report, which found that FAST delivers a significant impact to the business for TV networks and D2C stre
20/12/2018
DOGTV Selects Amagi To Manage Its Global Broadcast Operations
DOGTV has selected Amagi to manage its global broadcast operations. DOGTV has a global footprint across the U.S., South Korea, LatAm and Europe as wel
06/04/2016
Amagi Announces Partnership With Zixi
Amagi has announced a strategic partnership with Zixi to enable IP contribution and streaming for Amagi's CLOUDPORT 3.0. CLOUDPORT 3.0 is a next-gener
14/08/2024
Thomas Parsons Joins Amagi's APAC Revenue Leadership Team
Amagi has announced that Thomas Parsons has joined Amagi's APAC revenue leadership team as Senior Director of Sales and Business Development. Based on
20/11/2024
Memnon's Archiving Services Now Listed On AWS Marketplace
Memnon has announced that its archiving services are now listed on the AWS Marketplace. Memnon's ongoing partnership with Amazon Web Services (AWS) me
29/10/2015
Amagi To Bring Hyperlocal TV Platforms To Life At CCW 2015
At CCW 2015, Amagi is to bring its hyperlocal TV platforms to life, showing how they create new possibilities for TV networks, including playout in no
15/09/2015
IBC Innovation Award For Amagi
Amagi has won the IBC2015 Innovation Award in the 'Content Delivery' category. Winners were honoured on Monday during a special awards ceremony at the
14/09/2022
Amagi Launches Amagi LIVE
Amagi has launched the latest version of its live orchestration solution, Amagi LIVE. The solution dynamically manages a variety of live events for li
31/05/2024
Amagi Partners With Astro
Amagi has partnered with Malaysia's leading media and entertainment company, Astro Malaysia Holdings Berhad (Astro). Astro, in partnership with Amagi,
07/08/2024
Amagi Teams Up With Anoki
Amagi has teamed up with Anoki Inc., a trailblazer in AI-powered contextual CTV advertising. This dynamic collaboration accelerates the growth of cont
09/10/2015
Amagi To Feature At Broadcast India 2015
Amagi has confirmed it will demonstrate its platforms for content delivery and monetization at Broadcast India 2015. The company will also show how In
12/09/2024
Amagi Announces Implementation Of An IP-Based Delivery Solution
Amagi has announced the successful implementation of an IP-based delivery solution for ABS-CBN's pay-TV channels to multiple affiliates across the APA