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07/08/2024

Fremantle Announces Trey Hurst Promotion

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Fremantle has announced that Trey Durst has been promoted to Vice President of U.S. Distribution for its International division.

Durst originally joined the company in 2022 serving as a Director within the division. During his time at Fremantle, he has negotiated for the distribution and monetisation of our FAST channels and AVOD library within the U.S., finding unique solutions to optimising revenue across Fremantle’s robust library of content.

In his new role, Durst will continue to report to Lisa Honig, Senior Executive Vice President of North American Distribution, International, Fremantle, whose team is responsible for maximising the revenue of our vast portfolio of content across all means of distribution.

As part of Honig's team, Durst has cultivated and expanded relationships for Fremantle with some of the biggest players in the world of streaming. Recently, Durst led the charge on a new partnership with Fubo, which resulted in numerous Fremantle FAST channels now being available on the platform including Family Feud Classic, Baywatch, The Jamie Oliver Channel and the newly launched RIG TV, which combines grit and glory by showcasing the toughest jobs on earth. Broadening our existing relationships with Sling Freestream and Plex, RIG TV is also set to premiere on these streaming platforms, with the latter also set to take our retro game show channel, BUZZR. In addition to channels such as Supermarket Sweep, RIG TV, and Family Feud Classic, Fremantle's BUZZR channel is now available on Google TV, with their lifestyle channel Places & Spaces forthcoming.

"Trey's contributions to Fremantle's FAST strategy throughout the U.S. have been instrumental in our continued growth, including the formation of landmark partnerships, as well as helping to ideate new channel offerings," said Honig. "His solutions driven mentality, combined with his creativity and deep understanding of the market, have been a huge asset to the group overall – this is an exciting next step."
VMI.TV Ltd

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