Rushes post London Capital Radio spot for Vaughan slot

'Maybe' timed to coincide with Johnny Vaughan stepping into Chris Tarrant's breakfast show on Capital Radio, is a 'good old London town' commercial that hits the spot, say Rushes.
In a typical London street scene, Johnny Vaughan is standing at a pedestrian crossing on his way to work. He breaks into song with 'Maybe It's Because I'm A Londoner' and is seen sashaying and dancing through London, past famous landmarks.
Vaughan appears on a bus and tube, and then waltzing in the Tate Gallery. Outside Buckingham Palace he dances with the Queen's Guard, as they twirl and join him in singing along. At Piccadilly Circus he is accompanied by traffic wardens and at Trafalgar Square, street cleaners and passers-by join in the frivolities.
He's still singing as he enters Capital Radio. When he arrives at his studio, and a colleague asks if he had a good journey, he responds sardonically with 'just the normal'.
Rushes' Derek Moore added: "Due to the nature of the commercial, Director Pedro Romhanyi had to shoot the centre of London very early in the morning. This meant there was a lack of people in the Trafalgar Square scene, people were replicated by combining a series of plates together in Flame, as well as adding Big Ben behind Nelsons Column."
Rushes, www.rushes.co.uk
(SP)