Visix Scoops Silver Davey Award

Visix has scooped a Silver Davey Award for its custom interactive signage design for the Adele H. Stamp Student Union at the University of Maryland.

The award is in the feature category of Best User Experience, recognizing superior design and navigation as a whole.

The project is displayed on touchscreens in 11 different sites to assist visitors with locating and navigating to destinations within the five-story building. Touchscreens offer directories and wayfinding maps in three languages – English, Spanish and Mandarin. The main directory allows visitors to search and find people, rooms and key destinations within the facility. A second directory displays events within the building, with data being fed by the school's own calendar app. The design uses the organisation's branding, and was created using HTML5, so the entire wayfinding project is responsive for mobile devices.

"We're delighted to be recognized in the user experience category," said Jill Perardi creative services manager for Visix. "Digital signage is all about the user, or viewer in this case, and interactivity adds a very important layer to the experience. Interactivity lets people explore on their own, and it’s often overlooked that audiences might need different language options. This project perfectly demonstrates how to offer a more personalized experience."

The Davey Awards honors the finest creative work from the best small agencies, firms, and companies worldwide. The awards are judged and overseen by the Academy of Interactive and Visual Arts (AIVA).

www.visix.com