Broadcast News

Bookmark and Share
06/12/2018

Sennheiser Celebrates 20th Anniversary Of Its Evolution Microphone Series

News Image
For Sennheiser good sound is not enough. The firm wants to achieve perfect sound and make it come alive - and with its new evolution microphone series Sennhesier has almost certainly achieved this.

Sennheiser kindly invited me to celebrate the 20th anniversary of its evolution microphone series in Soho, London, and I was very grateful to accept. I quickly boarded a plane and made my way to the prestigious event where many experts in the industry shared their experiences of using Sennheiser evolution microphones - and so the fantastic evening of audio storytelling began.

The host, Jamie Gosney, who has worked in the pro audio industry for over four decades, kicked off the event in style and immediately made the audience feel at ease as he introduced the expert panel, which included Michael Polten, former Director of Customer Relationship with Sennheiser, Martin Fisher, Senior Product Manager, Sennheiser, Andrew Lillywhite, Customer Development & Application Engineer, Sennheiser, Pete Malandrone, guitar Technician to Dr Brain May CBE, Joe Campbell, Monitor Engineer who works with singer Adele and Chris Denman, Group Live Producer & Sound Engineer at Global Radio.
Polten spoke about the the initial launch of the Sennheiser evolution series in 1998. The company’s willingness to take a risk paid off through a comeback in the music microphone industry that was nothing short of spectacular. The original models of the evolution series included the wired vocal microphones e 825, e 835 and e 845, as well as instrument microphones e 602, e 604, e 608 and e 609, with more models added over time.

Polten also discussed the launch of the first microphones of the 900 series and the evolution wireless G2 series which revolutionised the set-up of wireless systems.
Lillywhite, who works very hard behind the scenes and makes sure every request is met at major events, talked about how the firm always listens to what the consumer wants.

He also discussed how the firm makes some beautifully sparkly microphones for stars such as Snoop Dog.
He said: "The Snoop Dogg one was special, it has to be said. Snoop Dogg was hosting the 2007 Frankfurt MTV European Music Awards and Snoop’s manager turns up with his mics in a little brief case.
"I was not really prepared for what I was going to see when I opened the briefcase up. He handed me the briefcase and said, “I’m off. I’ll be back in an hour.” I had plenty of time to do what I had to do and so I opened the briefcase up and the mics inside were not just diamanté encrusted, they had huge knuckle guards on them - and they weren’t the normal Swarovski crystal glass. These were real gems stuck on and they had also been silver plated.
"I thought, "I have a wife and family at home. If anything happens to these… well, this bloke has seen my face, he knows who he handed them to". Half an hour into the job, the crew said that it was lunch time, that they were off to catering and left me. I thought, “I’m not leaving these”. I wish I could show you a photo as they were spectacular. One of them had his name on: Snoop Dogg all across the knuckles. The other one was in the shape of a huge ganja leaf, which the TV director declared would be the spare. I think they were priceless, irreplaceable, which is definitely how I felt about them at the time!"

Guitar technician Malandrone has worked with Dr Brian May CBE from 1994 and he spoke of how Brian relies heavily on Sennheiser mics at his concerts and how the firm continues to help and support him if he is ever faced with a problem.
Nearing the end of the fabulous evening of audio storytelling Gosney handed out a Sennheiser microphone used by the one and only Sir Elton John!

But one of the best things about the whole evening was not only meeting with the top industry experts but I also got the chance to build my very own Sennheiser wireless microphone.
Employees at Sennheiser took me through every step, from the construction process right through to the finished working product which now has pride of place on my living room mantlepiece. It was such an enjoyable once in a lifetime experience and with the team of experts on hand they talked me through everything and made it look so easy.
However, one very important point I must make about Sennheiser is that they not only value their clients immensely but they continue to deliver superb service and go above and beyond to help all of its consumers.

The firms developers, with their design and music expertise, know which refinements to make to achieve the best sound quality ever.
So what's next for the Sennheiser evolution series which already has the right microphone for everyone, watch this space. Every detail counts for perfect sound.

I would also like to personally thank Sennheiser for including me in their celebrations and I cannot wait to see what the next 20 years will bring for for the firm.

Click here to view this article online.



VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

09/12/2024
Green Hippo To Preview Its New Hippotizer MX Series
Green Hippo is previewing its new Hippotizer MX Series on ACT Entertainment booth #2808 at Live Design International 2024. The Hippotizer MX Series of
16/04/2013
Capturing The Sounds Of Shanghai
Infiniti Red Bull Racing and Sennheiser have joined forces for Race Day at the Formula One Shanghai Grand Prix, kicking off the companies' collaborati
27/11/2024
Leyard Europe Announces Arrival Of The Planar Simplicity P Series
Leyard Europe announces the arrival of the Planar Simplicity P Series, a new, high resolution, digital signage, streaming and media-playback display u
10/09/2021
Sennheiser Teams Up With TED
Sennheiser has partnered with TED, the global organisation devoted to Ideas Worth Spreading, to ensure that the audio technology behind TED Talks is a
11/08/2014
Sennheiser Attends Liverpool Institute Of Performing Arts Graduation
This July saw Sennheiser attend the Liverpool Institute of Performing Arts (LIPA) annual graduation ceremony to reward students for performance in ini
14/02/2007
Sennheiser Nordic Extends Business To Sweden
Sennheiser Nordic A/S, the Denmark-based subsidiary of German audio specialist Sennheiser, will extend its business to include Sweden, so all Scandina
20/02/2020
Middlesex University Invests In Sennheiser
Middlesex University has recently made a significant investment in Sennheiser's Digital 6000 wireless microphone series to upgrade and future proof th
11/10/2013
Bruno Mars Tours With Sennheiser
Following over 40 US and Canadian dates, Bruno Mars is continuing his Moonshine Jungle Tour in Europe with Sennheiser microphones and wireless systems
18/09/2012
Sennheiser Brings Expertise To Hyde Park
Sennheiser has it sussed in Hyde Park. 2012 has seen the highest profile series of concerts yet in London's Hyde Park, with regular events like Wirele
01/02/2023
New IT-Centric Audio Bundle Unveiled
Xilica® and Sennheiser has announced the launch of a new IT-centric audio bundle that allows the vendors to span the full breadth of collaboration spa
19/02/2014
Sennheiser UK Prepares For BVE
Sennheiser UK will be showcasing its Digital 9000 Series wireless system, as well as the 2000 Series wireless and 8000 Series wired microphones, at th
31/01/2020
Sennheiser Supply Digital Signal Chain For Grammy Awards
Sennheiser have achieved an industry first using its Digital 6000 wireless microphone system to deliver a completely digital signal path for wireless
04/12/2024
Rudy Bethancourt Upgrades His Audio Game To Dolby Atmos With KRK
Rudy Bethancourt is a GRAMMY and Latin GRAMMY-winning audio engineer, music producer, and show programmer with over 25 years of experience in the indu
19/08/2021
Sennheiser Announces Two Important Updates
Sennheiser has announced two important updates as part of its on-going commitment to making digital workflows on campus as simple and productive as po
01/03/2002
Sennheiser wireless passes Super Bowl acid test
Sennheiser wireless systems have successfully showcased their product in front of an estimated audience of 132 million people. Sennheiser were used by