PlayBox Technology Enhances EMEA Presence

PlayBox Technology has increased its partner network within the EMEA region with four new appointments. They are Digital & Media Solutions, Studiotech, WTS Broadcast and VIDI GmbH.

"These appointments are in line with our strategy of working with the world's most experienced and reputable system integrators," commented Don Ash, president, PlayBox Technology. "With partners of this calibre we can maintain our lead in making the best and most widely used broadcast playout products. Each company within the network is free to operate in any territory rather than being restricted in its business zones. They will be handling our complete Neo family as well as the recently introduced software-as-a-service CloudAir, allowing us to concentrate on our core business of product development.

"PlayBox Technology spearheaded the shift from costly and inflexible hardware to efficient and user-friendly software running on standard IT platforms. Our unsurpassed success in the global market is based on having the best products plus the provision of local support and training in our customers' own language, not just during the initial install but for the lifetime of the system. It is a proven formula and one which we continue to refine."

"PlayBox Technology continues to grow in strength," added Pavlin Rahnev, CEO, PlayBox Technology. "We offer unique products and maintain these at state-of-the-art level. Customers with software-update licences are able to derive maximum benefit from each refinement as it is introduced, notably the recent upgrades in the AirBox Neo product series. It is a winning formula. At IBC this year we will be celebrating over 16,500 TV and branding channels installations achieved with our SI partners around the world."

Based in Oud Gastel, Digital & Media Solutions has its headquarters near Amsterdam with additional offices in Hilversum and Belgium.

Studiotech is based in Brussels with an active presence in Europe and Africa.

WTS Broadcast operates from its HQ in Essex (Epping), and also has offices in Leeds, Lagos, Hong Kong, Johannesburg, Miami and Paris.

VIDI GmbH is based in Darmstadt and covers the DACH markets (Germany, Austria and Switzerland).

www.playboxtechnology.com

(JP/LM)