Broadcast News

Bookmark and Share
20/04/2015

Silverdraft To Create Supercomputing Lab In Hollywood

News Image
Silverdraft LLC has announced it is to create a supercomputing lab in Hollywood. Located at the historic Jim Henson Studios, The Silverdraft Center For Content Creation (SC3) will enable freelance artists, and creators of content, such as games, Virtual Reality (VR) and immersive cinema, to post-produce and render their projects using the most highly-optimized technology in the industry.

It will offer a 4K screening theater, as well as multiple creative bays running professional systems for post-production and rendering workflows for 3D animation, VFX, Digital Intermediate (DI) and finishing, as well as VR content creation for platforms such as Oculus Rift.

The SC3 will give content creators experience with state-of-the-art workflow tools typically associated with high-end facilities, while enhancing the quality and production value of their projects and decreasing turnaround times.

It will also serve as a showcase for Silverdraft technologies, where artist feedback will go directly into the pipeline for future product development. Each of SC3's creative bays will contain a combination of Silverdraft Devil & Demon supercomputers and workstations featuring Micron components to power their workflows. Meanwhile, all artists will have access to a shared 4K screening room. The Silverdraft team will collaborate with artists as they create their projects to deepen the understanding of workflow bottlenecks and challenges, and to deliver new solutions.

"As a freelance artist, I'm always pushed to deliver more, but with less time and for less money," said editor and digital artist Brian Fox. "I'm really excited to take my project to the new SC3 lab to see firsthand how supercomputing technology can help me break that cycle. Real-time client attended sessions, with dramatically faster render times, will allow me to finally meet both the creativity and productivity requirements at the same time."

Powered by memory and flash storage developed by Micron, Silverdraft Devil & Demon supercomputers and workstations are application-optimized. This optimized performance speeds up the post-production process by decreasing render times and powering real-time client-attended VFX and DI review sessions.

"Silverdraft's Devil & Demon supercomputers and workstations have built a strong reputation by delivering scalable performance and flexibility that is unmatched by off-the-shelf PCs, but at a lower price," said Ted Schilowitz, President of Silverdraft. "Independent content creators love our products because they need a never-ending supply of faster performance, but their budgets are always very constrained. The SC3 puts our technology to use and creates a blueprint for how supercomputing can change the way we design workflows. Our deeper understanding of the way artists work will help us to develop even better products in the future. We believe the SC3 will inspire and empower many up-and-coming content creators as they help to deliver the next generation of great stories."

"Moving data quickly and reliably is at the core of all complex computing, and it's especially critical in advanced motion graphics rendering," said Steve Pawlowski, VP of advanced computing solutions at Micron. "We're thrilled to see Silverdraft using our technology to build systems and services that will make a dramatic difference in how content is created."

The SC3 is expected to open in autumn 2015.

Image: Demon workstation

www.silverdraft.com

(JP)
VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

19/07/2024
UEFA And ENG / Gravity Media Deliver Advanced Workflows
With the UEFA EURO 2024 football championship just completed, EMG / Gravity Media, working on behalf of UEFA, is highlighting the advanced broadcast i
26/06/2024
Carousel Digital Signage Continues To Expand Its Content Creation Universe
Carousel Digital Signage continues to expand its content creation universe through native integrations with three of the most widely used software sol
16/05/2024
Magewell To Highlight AV-Over-IP, Streaming And Content Production Advances
Less than two months after its highly successful exhibit at the 2024 NAB Show, Magewell is heading back to Las Vegas to showcase its innovations to AV
07/11/2024
MASORANGE And AGILE CONTENT Renew Agreement
MASORANGE and AGILE CONTENT have signed an agreement to renew and extend the previous one existing between both companies. Thanks to this agreement, A
30/10/2024
Agile Content Publishes Its Closing Results For The First Half Of 2024
Agile Content has published its closing results for the first half of 2024 with gross revenues of 46.6 million euros, which represents a year-on-year
24/10/2024
Titan OS Hosts First Content Partners Summit
Titan OS has hosted its First Content Partners Summit at Mipcom. The event brought together media and entertainment industry leaders to explore conten
23/10/2024
Comercio TV Improves Monetisation And Content Delivery
Broadpeak® has announced that that Comercio TV, the OTT financial news channel tailored for Spanish-speaking audiences, is improving monetisation and
31/10/2022
Skyworth Digital Technology Broadens Its RDK Content Offering
NetRange MMH GmbH, an ACCESS company and a global provider of white-labelled, turnkey Smart TV and OTT ecosystems, and Skyworth Digital Technology, ha
11/10/2024
Agile Content Receives Bronze EcoVadis Sustainability Rating
Agile Content has received the Bronze EcoVadis Sustainability Rating. This ranking is among the top 35% of companies worldwide for Corporate Social Re
06/06/2024
Titan OS Teams Up With Canal+ Group
Titan OS has partnered with CANAL+ Group, a leader in the creation and distribution of content, to expand its premium content offering across Europe.
13/09/2024
Intelsat Launches Hybrid Television Content Distribution Service
Intelsat has launched a hybrid television content distribution service to deliver Hearst Networks EMEA (formerly known as A+E Networks EMEA) channels
05/09/2024
Agile Content Partners With netorium AG
Agile Content and netorium AG have announced a strategic partnership. This collaboration marks a significant step in expanding Agile Content's presenc
22/08/2024
World's first MAUD enabled Content Delivery Network Announced
BT Group announces that it will collaborate with Edgio, as their first partner, to integrate their CDN into its MAUD technology solution. They plan to
20/08/2024
Magnifi To Present Tools For Advanced Regionalisation And Personalisation Of Content
At IBC 2024, Magnifi by VideoVerse, the expert in AI-driven automated video content creation, will present dynamic tools for advanced regionalisation
08/05/2024
EditShare To Showcase Unified Approach To Content Management
EditShare is exhibiting at the 2024 Media Production & Technology Show (MPTS) to showcase its unified approach to content management. The demonstratio