Imagine Makes IBC Debut

Imagine Communications is to make its IBC debut at this year's show, and will showcase its latest developments in end-to-end solutions, as well as its new direction following the company's launch at NAB 2014.

CEO Charlie Vogt is slated to participate in the opening Keynote 'Assessing the Health of Broadcast TV' on 11 September.
"Since unveiling our new technology roadmap earlier this year, we have invested significantly and innovated rapidly to deliver on our vision of leading the broadcast, OTT and service provider markets from the limitations of historically siloed, proprietary infrastructures to a scalable and much more flexible, service-oriented software architecture," said Mr. Vogt. "We're excited to be heading to IBC with tangible demonstrations of virtualised, software-defined networks, solutions and workflows that will help solve our customers' biggest challenges as they pursue unprecedented monetisation opportunities.
"The industry's move from traditional broadcast architectures will be a transition over time, however, and at IBC we will also be showcasing new advances that build on existing technologies while providing bridges to next-generation infrastructures, helping ensure that customers' investments today aren't stranded tomorrow."

Demoing at the Imagine stand will be:

Playout in the Cloud: Demonstrations will combine content originating from public and private clouds with on-ramps and off-ramps to bridge baseband video and IP; hybrid integration with on-premises playout systems to leverage existing investments; and seamless transformation for multi-platform delivery including TV Everywhere.

Software-Defined Networking: The MultiService SDN™ software-defined networking (SDN) framework aims to simplify the network architecture of media companies operating in hybrid baseband and IP environments by enabling the video bit flow to be software-mapped.

Advanced Advertising: Building on the MediaCentral framework, Imagine is to highlight new solutions in the Landmark™ business application management platform, including the campaign management of impression-based, dynamic ad insertion for streamed and nonlinear content.

Software-Defined Workflows: Leveraging the acquisition of Digital Rapids, Imagine's Xenio™ workflow management foundation aims to provide a software engine for the design and management of customisable, software-defined workflows.

TV Everywhere: The SelenioNext™ adaptive bit rate (ABR) transcoder optimises space and power efficiency with up to 10 times the density of competing offerings. SelenioFlex™ software-based media processing solutions, powered by Xenio, provide flexible live and file-based encoding and transcoding for applications from production to multiscreen distribution. The SelenioEdge™ content delivery network software provides scalable, cache-efficient streaming to end-user devices, enabling complete TV Everywhere processing and delivery workflows.

Signal Processing and Compression: New processing solutions making their IBC debut include the Selenio X100™ 1RU processor, featuring a unique architecture with a path to IP and UltraHD, and new modules for the Selenio™ MCP media convergence platform that enable JPEG2000 contribution encoding for live events and satellite distribution via a dual-channel DVB-S/S2 demodulator.

www.imaginecommunications.com

(IT/JP)