Broadcast News

Bookmark and Share
24/08/2010

BBC Three' Adult Season A 'Huge Hit'

BBC Three's recent Adult Season has proved a huge hit with 16-34-year-olds, the broadcaster has announced, with more watching the season and the channel than ever before.
The BBC said that the channel continued to be the most watched digital channel for that age group for the hours it broadcasts and has grown its share of young audiences by 58%, since Danny Cohen began as Controller just over three years ago.
The Adult Season has just ended and ran over four weeks with a range of documentaries and entertainment shows looking at what it is like to be a young adult in Britain today.
Online, BBC Three hosted a debate where young people shared their personal experiences of what it means to become an "adult".
The season gave the channel four of its five best weeks ever in terms of share amongst 16-34-year-olds, peaking with a 6% share in the week of July 26 - the channel's best weekly share ever.
Episode one of Underage And Pregnant, which follows a mix of young mums, and some dads, with varied backgrounds as they come to terms with pregnancy, burth and their new lives with a baby, was the best performing originated programme ever in a pre-watershed slot on BBC Three, with an audience of 1 million (9.6% share in the target audience).
Meanwhile, Small Teen, Big World, is the most watched documentary ever on BBC Three with an audience of 1.2 million for its first transmission. The show followed the lives of Jazz, a teenager with an undiagnosed form of dwarfism and her mum, Bev, who has the same condition.
All the season's programmes were strong on the BBC iPlayer, led by Glamour Models: Mum And Me, with 478,000 requests.
The season has so far reached 17 million individuals, 39% of all 16-34-year-olds.
Danny Cohen said: "The record-breaking audience response to the Adult Season is testament to the quality of the programmes being made for BBC Three by a wonderful range of producers and directors.
"Their programmes have really connected with young audiences - as we've also been able to see from the fantastic online response to the season."
(KMcA/BMcC)
VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

07/11/2024
Silent Witness To Return To BBC iPlayer and BBC One
Hit drama Silent Witness will return to BBC iPlayer and BBC One in early 2025 with two new cast members: Maggie Steed and Francesca Mills, joining Dr.
05/11/2024
BBC Radio 3 Unwind Launches On BBC Sounds
BBC Radio 3 Unwind, a new 24/7 stream showcasing a broad and eclectic range of calming classical music, has launched on BBC Sounds. The new schedule,
02/10/2015
RTS North West Announce Awards Shortlist
The Royal Television Society (RTS) North West Centre has announced the shortlist for its annual awards at an event hosted by CBBC presenter Lauren Lay
29/09/2017
RTS Announces Nominations For North West Awards 2017
The Royal Television Society (RTS) North West Centre has announced the nominations for its annual awards, at an event sponsored by Audio Network. Cat
13/04/2016
Production News : Nominations Announced For RTS Scotland Awards 2016
The Royal Television Society (RTS) has announced the nominations for this year's RTS Scotland Awards 2016. The awards cover all forms of production in
11/04/2017
RTS Announce Scotland Awards 2017
The Royal Television Society (RTS) has announced the nominations for the RTS Scotland Awards 2017. The awards cover all forms of production in Scotlan
06/02/2018
Nominations For RTS Television Journalism Awards 2018 Announced
The Royal Television Society (RTS) has announced the nominations for the RTS Television Journalism Awards 2018. The awards ceremony, sponsored by Gues
04/11/2014
Production News - RTS Announces Craft & Design Awards Shortlist
The Royal Television Society (RTS) has announced the shortlist for the RTS Craft & Design Awards 2013/2014. The winners will be announced at a ceremon
21/05/2015
RTS Announces Winners Of Scotland Awards 2014
The Royal Television Society (RTS) has announced the winners of the RTS Scotland Awards 2014. Chaired by April Chamberlain, the awards cover all forms
18/11/2014
Winners Announced For RTS North West Centre Awards
The Royal Television Society (RTS) North West Centre has announced the winners of its annual awards on 15 November at the Hilton, Manchester. The even
24/05/2002
BBC's business-to-business broadband capability launched
BBC Worldwide, the BBC’s main commercial arm, have launched BBC Preview – the first business-to-business broadband application that allows internation
04/03/2016
Production News : RTS Programme Awards Nominees Unveiled
The Royal Television Society (RTS) has revealed the nominations for the RTS Programme Awards 2016, in partnership with Audio Network. The RTS Programm
23/03/2016
Winners Announced For RTS Programme Awards 2016
The winners of this year's Royal Television Society (RTS) Programme Awards 2016, in partnership with Audio Network, have been announced at a ceremony
23/10/2015
Production News : BBC '100 Women' Season Returns
The BBC has confirmed that its '100 Women' season is to return for 2015. The season will air this autumn, and aims to highlight women's lives around t
01/11/2019
Production News : New Development Programme Announced For NI Product Firms
BBC Three is inviting independent production companies based in Northern Ireland to submit format ideas as part of a youth content development scheme