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14/06/2010

150 Territories Set To Air 62nd Emmy Awards

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The television and digital distribution arm of ContentFilm plc, has secured a host of deals for the upcoming 62nd Primetime Emmy Awards, increasing the reach of the star-studded event, which attracts millions of viewers around the globe each year.
Securing the deals are Fireworks International, with over 3,000 hours of high-quality and commercially appealing programming under their belt.
The 62nd Primetime Emmy Awards, which broadcasts live on the NBC Television Network in the US on Sunday August 29th, will air in more than 150 territories globally. A range of new deals and renewals for the three-hour show have been concluded with broadcasters including Orbit Showtime (Middle East), Turner Entertainment (Germany), RTE (Ireland), Sony Latin America (Latin America), TV3 (American Samoa), M-Net (Africa), Fiji TV (Fiji), Metropolis for True Vision (Thailand) and Non-Stop (Scandinavia, Benelux and Baltics).
This adds to a roster of ongoing agreements which will see the event continue to broadcast via AXN (Japan), TV2 (Denmark), SET (Spain and Portugal), HBO Ceska (Eastern Europe), Hot Vision (Israel), Orion Cinema Network (Korea), TV3 Media Prima (Malaysia), ABS-CBN (Philippines) and CNBC (Turkey).
Saralo MacGregor, Executive Vice-President Worldwide Distribution at Fireworks International commented: "It is a tremendous honour to represent the Television Academy with the international distribution of the Primetime Emmy Awards. This spectacular entertainment event offers a guaranteed evening of glamour alongside unique access to the world's leading television personalities. The global reach of this event special continues to grow, as witnessed by the new and ongoing commitments of such a large number of broadcasters internationally."
Television Academy Chairman and Chief Executive Officer John Shaffner commented: "We are excited to continue our partnership with Fireworks International as they share the Primetime Emmy Awards with the rest of the world."
Voted for by the members of the Academy of Television Arts & Sciences, the Primetime Emmy Awards are one of the television industry's highest honours in national primetime and late night programming. Taking place at the Nokia Theatre in Los Angeles, the 62nd Primetime Emmy Awards will be hosted by Comedian, Writer and Talk Show Host Jimmy Fallon.
(BMcN)
VMI.TV Ltd

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