Broadcast News

Bookmark and Share
02/12/2008

Autodesk Sponsors First Online Database To Help Designers Learn From Nature

Autodesk, a leader in design innovation technologies, has announced the sponsorship of AskNature.org, the world's first biomimicry database, featuring biology-inspired design strategies.
Architects, designers and engineers can access and harness nature's billions of years of evolution through this free, online public-domain library, filled with some of nature's best strategies, organised by function and explained with illustrations and in language relevant to designers.
For instance, someone trying to solve the challenge of how to glue to surfaces in moist environments would find information about barnacles, geckos and other organisms that have solved this problem in the ecosystem in which they live.
Launching this week, AskNature.org is a project of the Biomimicry Institute, founded by author Janine Benyus. The experts at the Institute describe biomimicry as a science that studies nature's models and then imitates or takes inspiration from these designs and processes to solve human problems. The site - part manifesto, part search engine, part social network - is a place where innovators and biologists can meet, exchange information and design together.
With a user base of 9 million architects, designers and engineers around the world, Autodesk sees biomimicry as a revolutionary design concept that can help influence better design decisions.
Lynelle Cameron, Autodesk Director of Sustainability, said: "Autodesk provides software that helps simplify sustainable design decisions in each industry we serve - providing our customers with design intelligence that enables smarter design decisions, whether they are designing a building, a train, a shoe or a city. It's for this reason we're proud to be the founding sponsor of Asknature.org."
Autodesk customers are already using biomimetic principles for their real-world design workflow. Global architectural firm HOK, for example, specialises in planing, design and delivery of solutions for buildings and communities.
The firm has long used the Revit platform for building information modelling for its sustainable design efforts and has used the software to support its work in the growing area of biomimcry.
Mary Ann Lazarus, HOK Sustainable Design Director, said: "Biomimcry is about understanding how nature works and applying it to design. Revit helps us understand the implications of our designs for factors like energy usage, water usage, material usage and shade coefficient. That knowledge will be directly applicable in developing meaningful biomimetic solutions."
HOK is integrating biomimicry into one of its current projects, a hillside community development near Pune, India. Soil stability represents one of the biggest challenges of building in this location because of steep hillsides and extreme weather conditions, which alternate between drought and monsoon. Rather than drilling piers to secure buildings into the soil, the team is exploring a biomimetic approach that uses foundations that mimic a tree's tap roots.
Autodesk product teams are also investigating where Autodesk software can support biomimicry. One example is the Autodesk Seek web service. Launched in May, Autodesk Seek is a unique, online source for product information that enables architects, designers and engineers to search for products, based on specific performance criteria. The refined search capability uses attributes to describe what the user is searching for - such as biomimetic products.
Further information is available at: www.autodesk.com.
(KMcA)
VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

28/09/2009
Autodesk Expands Options For Mac Users
Autodesk, a leader in 2D and 3D design, engineering and entertainment software, and Parallels, a worldwide leader in virtualisation and automation sof
05/07/2006
Upgrade offers for Autodesk Maya 7 and Autodesk 3ds Max 8 software
Autodesk is offering Maya users the opportunity to save 30% on the upgrade price when they upgrade to Maya 7 and subscribe to Platinum Membership. The
30/06/2006
Upgrade offers for Autodesk Maya 7 and Autodesk 3ds Max 8 software
Autodesk is offering Maya users the opportunity to save 30% on the upgrade price when they upgrade to Maya 7 and subscribe to Platinum Membership. The
25/03/2005
Autodesk re-brands Discreet as Autodesk Media and Entertainment
Autodesk has announced that Discreet has been rebranded as Autodesk Media and Entertainment division. The division will remain dedicated to providing
18/01/2007
Autodesk And The Scottish Qualifications Authority Announce Collaboration
Autodesk has entered an agreement with the Scottish Qualifications Authority to collaborate on new digital and ICT curriculum and qualifications for s
21/04/2009
Smoke & Mirrors London First To Adopt Flare
Within the first hour of NAB 2009, Smoke & Mirrors London purchased two seats of Autodesk Flare - the new software-only creative companion to Autodesk
12/09/2007
Autodesk Announces 2008 Launches For Latest Version High-End Visual Effects and Finishing Systems
Autodesk has unveiled the 2008 releases of the Autodesk Inferno, Autodesk Flame and Autodesk Flint visual effects systems, as well as the Autodesk Fir
21/07/2009
Autodesk Lustre Adoption Grows Across Asia Pacific
Sales of the Autodesk Lustre digital colour-grading system continue to gain momentum across the Asia Pacific region, with key customer wins in Austral
06/04/2007
Autodesk Announces Shipping Of Extension 1 For Effects And Editing Systems
Extension 1 for Autodesk’s visual effects and editing and finishing solutions offers improved workflows through various features and additions such as
09/12/2021
New Capabilities In Avid MediaCentral Bring Graphic Designers Into Broadcast TV And Production Workflows
TV newsrooms and production workflow teams can now bring graphic designers directly into their Avid® MediaCentral® production workflows through the Me
16/03/2007
Propeller TV Offers Competition For Designers To Get Stings Aired
Graphic designers, TV, film and video makers can enter a new ident competition that will see the winning work shown on national 'art-house television'
24/10/2006
Confident Solutions For Designers And Photographers
Colour Confidence, a leading independent colour management specialists, have announced the availability of two exclusive solutions for designers and p
28/09/2006
Prime Focus UK invest in Clear, VTR and Blue
Soho high-end visual effects and CG animation boutique Clear, VTR, a leading film-scanning, telecine and digital intermediate (DI) house, plus broadca
09/09/2005
Autodesk unveil 'What is Real' theme for IBC 2005
Autodesk has unveiled its 'What is Real' themed stand (7.420) to attendees at IBC in Amsterdam on Friday. Autodesk, perhaps better known for its Discr
23/07/2009
Automotive Design Data Goes 'From CAD To Ad'
The BMW Group has contracted Autodesk Consulting to automate the transformation of design data into marketing assets and create photorealistic, animat