Romania's Studio Video Art Gains Competitive Edge With Echolab's Switchers

Echolab, a leader provider of professional video production switchers and broadcast tools, has announced that Romanian broadcast production company Studio Video Art is installing Echolab Overture series production switchers in two new OB vans.
The integration of Echolab's high-performance 1-M/E Overture1 and 2-M/E Overture2 production switchers in these new vans will provide Studio Video Art technical staff with simple yet powerful switching and effects capabilities, in turn giving the company a significant competitive edge in bidding for prestigious live events.
Bogdan Alexe, Executive Manager at Studio Video Art, said: "We've worked with a variety of switchers in the past, but our technical crew is very fond of the equipment's capabilities.
"Our original purchase of an Echolab Opera production switcher was based on price, quality of design and user-friendliness and the decision to return to Echolab as we outfit our new OB vans was based not only on the performance and reliability of the company's products, but also on the strong relationship we have developed with the Echolab team. I am sure that when we transition we have developed with the Echolab team. I am sure that when we transition to HD, Echolab will be the only company that comes to mind for the upgrade of our switchers."
Studio Video Art is equipping its vans with standard definition (SD) models of the Overture1 and Overture2 switchers, both of which can be upgraded easily to multidefinition (MD) systems.
These innovative systems combine internal conversion and synchronisation with powerful key layering and special effects to provide simple control over complex production tasks and, in turn, streamline creation of a sophisticated on-air look.
Built on the same award-winning System on Chip (SoC) technology used in Echolab's Opera switchers, the Overture1 and Overture2 accept and deliver both digital and analog signals without the need for external analog-to-digital (A-to-D) converters.
Four M/E keys and two downstream keyers enable title keying for graphics, logos and bugs, and unique SuperSource crosspoint keys make it easy to achieve expert transitions with up to four boxes on screen with minimal effort and without tying up existing switcher keyers. A DVE key in each "take block" enables instant transition effects and robust DVE capabilities are complemented by as many as 34 internal graphics/still stores.
The Overture systems also feature the Stinger transition, a special "take block" keyer with combined mix/wipe and graphic control that reduces complex animated transitions to a single button press. The Studio Video Art technical crew can save time in setting up these transitions, using the Stinger feature to manage timing issues and ensure successful execution of the transition.
Like the SuperSource feature, the Stinger transition leaves existing keyers free for other uses.
Further information is available at: www.echolab.com.
(KMcA)