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29/05/2008

Velocix Boosts Spain TV

Velocix, provider of one of the world's leading digital asset delivery networks, has announced that Telecinco, Spain's top TV station, is utilizing the company's digital delivery services for their recently launched MiTele Internet TV offering.
MiTele allows online viewers to catch up on their favorite Telecinco TV programmes after they have aired.
"The whole TV industry is witnessing a massive paradigm shift in how viewers consume content and how they are becoming less reliant on traditional fixed schedules," said Chema Bautista, head of Multiplatform at Telecinco.
"Partnering with Velocix for our MiTele service is critical to achieving our goal of remaining the number one Spanish TV station, whilst adopting an on-demand solution for our 'TV 2.0' revolution".
"We're delighted to add the leading national TV broadcaster in Spain to our growing list of customers," said Phill Robinson, at Velocix.
"With the Velocix Digital Asset Delivery Network powering their MiTele service, Telecinco is able to provide its growing online audience with a high quality and compelling viewing experience."
(BMcC)
VMI.TV Ltd

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