Zeal Entertainment Expands International Sales Team With Key Appointments

Format distributor Zeal Entertainment, part of the Digital Rights Group (DRG), has made a number of appointments as it continues to expand its international sales team.
Paul Benson joins as International Sales Executive. Previously Sales Executive at distributor Electric Sky, Paul will be responsible for all sales into Asia, Russia, Middle East and Benelux. Also arriving as International Sales Executive is Annabel Laister responsible for sales to Australia, New Zealand, Canada and Africa. Annabel brings an extensive background in media to the role, having worked in marketing at CIC, distribution at Metrotartan, journalism at Man About Town and production at BBC Bristol.
Completing the line of up new recruits is Alice Bennett-Leyh as International Sales & Marketing Co-ordinator. Previously in a Marketing & Development role for Encounters Festivals - which produces the UK’s leading short film and animation festivals held annually in Bristol - Alice will co-ordinate all marketing for Zeal Entertainment and all post-sales support for the production of formats internationally.
Andrea Jackson commented: “This is an exciting time at Zeal Entertainment as we continue to expand our formats catalogue, both through our contacts in the independent production sector and the format rights portfolio recently taken on from DRG. I am delighted to welcome Paul, Annabel and Alice to the team and look forward to working with them to ensure that our formats are taken to the widest international audience possible.”
(DS)