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12/10/2006

File-Based Asset Management The Way Forward Say Pharos

File-based asset management is becoming a logical way forward for television post-production, archiving and playout.
Roger Heath, Commercial Director of Pharos Communications commented: "File-based asset management is now recognised as the logical way forward for television post-production, archiving and playout.
"The great majority of visitors we spoke with at IBC2006 in September recognise that file storage on disc server arrays makes much greater sense than relying on video tapes. Tapes have to be moved physically from shelf to studio and back again, they can only be in one place at any one time, they degenerate physically whenever they are played, edited or copied, and they are easily mislaid."
Pharos delivers the freedom to grow from a small operation up to an enterprise multi-client, multi-channel network.
Heath added: "We were able to announce at IBC Channel 4 Television's decision to deploy Pharos Mediator as the enabling technology behind its own advance into complete file-based broadcasting and archiving. Channel 4 has long been a major Pharos customer and we are pleased by the continuing confidence of its management in our concepts and our technology."
Based in Reading, England, Pharos Communications is focused on software architecture for broadcast process management. Since its formation in 1997, the company has developed a wide range of systems for automating the flow of material through broadcast facilities including playout presentation, media asset management, archiving, and facility management.
(DS/SP)
VMI.TV Ltd

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