G-Mana Partners With VisualOn

G-Mana and VisualOn have announced their partnership which will be showcased at SportsPro OTT Madrid, November 20–21.

G-Mana will showcase advanced ad solutions designed to transform client-side reporting and interactive ads on OTT platforms, enhancing ad revenue opportunities for live sports.

The partnership between G-Mana and VisualOn leverages the strengths of both companies to deliver cutting-edge solutions that drive engagement and maximise ad revenue for OTT platforms. New revenue streams and accurate insights into viewer ad consumption are possible through more effective and interactive ad placements, particularly in live sports and high-demand entertainment content.

The combined expertise enables client-side reporting, clickable ads, and advanced ad formats that seamlessly integrate with low latency Live OTT streaming.

Key Features of the Partnership:

• VOD & Live Ad Replacement and Insertion: Sophisticated ad replacement and insertion capabilities that ensure seamless transitions and personalised ad experiences. This includes a unique ad insertion offering for Live content with low-latency streaming.
• SSAI with Client-Side Reporting: Comprehensive, real-time client analytics data combined with G-Mana advanced dashboards provide insights into reported viewer behaviour and ad performance, enabling more informed decision-making.
• Clickable Ads: Interactive ad formats that allow viewers to engage directly with the content, driving higher engagement and conversion rates.
• Advanced Ad Formats: A variety of innovative ad formats, including overlays, picture-in-picture (PIP), and side-by-side ads, designed to enhance viewer experience without interrupting content.

With the integration of G-Mana’s advanced SSAI technology and VisualOn's Adflow player solution, publishers can now offer a more engaging and personalised ad experience. VisualOn Adflow is a comprehensive ads solution ensuring uninterrupted ad delivery without disrupting content consumption. This improves the user experience, increases engagement, and maximises ad revenue by managing the complexity of ad playback.

www.visualon.com