Broadcast News
07/10/2024
ADTH Announces NextGen TV USB And App
Atlanta DTH (ADTH) announces a new addition to its range of compact broadcast television receivers. An affordable option designed to bring NextGen TV to existing devices, the ADTH NextGen TV USB and App for Android and Fire TV is a tuner that enables hundreds of free ATSC 1 and ATSC 3 channels to be accessed and viewed on existing television sets, online streaming devices, and set-top boxes running Google Android or Amazon Fire TV. The new tuner and app are fully NextGen TV compliant and able to decrypt A3SA DRM encrypted channels. USB connectivity allows fast and easy connection, including to Walmart's Onn 4K Pro.
"The NextGen TV USB for Android and Fire TV tuner builds on the success of our NextGen TV Box which commenced shipment in Q3 2023," said Ivy Shou, President of Atlanta DTH. "Both products are proof of our commitment to making ATSC 3 NextGen TV accessible to the widest possible viewing audience."
NextGen TV offers many advantages in terms of viewer experience compared with standard definition and HD. These include cinema quality 2160p 4K UHD video resolution, 120 Hz frame rate, high dynamic range, wide colour gamut and immersive audio. 4K UHD is already the default definition for practically all consumer TV screens, offering four times the picture clarity of HD displays. High dynamic range and wide colour gamut empower content producers to match human vision much more closely than earlier television standards allowed. HDR transmission is now a reality in 57 TV markets and available via NextGen TV to more than 70 million viewers across the USA. Since the first HDR broadcast of a high-stakes sports event with the Kentucky Derby in May 2024, even more TV stations are now equipped to offer the higher image quality.
ATSC 3.0/NextGen TV also provides support for Advanced Emergency Alerting which allows authorized alert originators to send actionable, geo-targeted rich-media messages even when power, cellular and internet fail. 75% of America's households now have access to NextGen TV signals from on-air and IP-based online sources.
www.adth.com
"The NextGen TV USB for Android and Fire TV tuner builds on the success of our NextGen TV Box which commenced shipment in Q3 2023," said Ivy Shou, President of Atlanta DTH. "Both products are proof of our commitment to making ATSC 3 NextGen TV accessible to the widest possible viewing audience."
NextGen TV offers many advantages in terms of viewer experience compared with standard definition and HD. These include cinema quality 2160p 4K UHD video resolution, 120 Hz frame rate, high dynamic range, wide colour gamut and immersive audio. 4K UHD is already the default definition for practically all consumer TV screens, offering four times the picture clarity of HD displays. High dynamic range and wide colour gamut empower content producers to match human vision much more closely than earlier television standards allowed. HDR transmission is now a reality in 57 TV markets and available via NextGen TV to more than 70 million viewers across the USA. Since the first HDR broadcast of a high-stakes sports event with the Kentucky Derby in May 2024, even more TV stations are now equipped to offer the higher image quality.
ATSC 3.0/NextGen TV also provides support for Advanced Emergency Alerting which allows authorized alert originators to send actionable, geo-targeted rich-media messages even when power, cellular and internet fail. 75% of America's households now have access to NextGen TV signals from on-air and IP-based online sources.
www.adth.com
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