OpenDrives Scoops NAB Show Product Of The Year Award

OpenDrives has been selected as a winner in the 2024 NAB Show Product of the Year Award.

The newly unveiled Atlas software defined storage platform and business model was recognised in the Connect Category - Cloud Computing and Storage.

The awards recognise and celebrate the most significant and promising new products exhibited at this year’s NAB Show. The winners represent the most cutting-edge advancements and technologies shaping the future of content creation, distribution and monetisation.

Atlas is the media industry's first composable storage model that is not priced according to capacity sizing. With Atlas, the value is inherent in the software defined platform and its capabilities. The new model enables customers to configure their storage according to creative workflow rather than cookie-cutter tiers or storage capacity, offering all customers, independent of their budgets, advanced capabilities such as proactive data prefetching, atomic writes with checksums and snapshots, so creative teams can deliver in today’s demanding environment. This approach is a departure from traditional storage solutions that charge by capacity (amount of available storage) rather than by features and capabilities, forcing content creators to either overprovision for critical functionality or settle for less capable, cheaper options that don't support business growth.

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