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26/09/2022

New Giant's Park Virtual Production Studio Announced

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A new £25.2 million cutting edge virtual production studio has been announced for Giant's Park in Belfast. Developed by Ulster University in partnership with Belfast Harbour and supported by Northern Ireland Screen, Studio Ulster will be a unique, large-scale virtual production studio complex with world-class commercial stages, supported by an integrated R&D centre of excellence for real-time and virtual production.

Announcing the landmark project at Giant's Park, Economy Minister Gordon Lyons said: "The Studio Ulster project is a major investment in the future of the local film industry that enhances the excellent facilities already on offer here in Northern Ireland. The industry is now a major contributor to our economy, with estimates by Northern Ireland Screen suggesting the last three film and television productions have together been worth more than £100million to the economy.

"This £25.2million investment in Studio Ulster through the Belfast Region City Deal further strengthens Northern Ireland's impressive offering to international film companies."

Studio Ulster will strengthen Northern Ireland's status as a prime filming location by offering a nexus of the region's core strengths in film, broadcast, animation, games and immersive technologies in one central location.

A multi-million pound investment by Belfast Harbour will create a 57,000 sq ft building, housing two large-scale virtual production stages with in-camera visual effects stage, a motion capture stage, a 3D scanning stage for full body, facial and object scanning and an R&D smart stage with virtual production technologies to support research. It will support 461 direct and indirect jobs in the screen sector.

Minister Lyons met Studio Ulster partners Ulster University, Belfast Harbour, Northern Ireland Screen and Belfast City Council to discuss the role the creative industries, and in particular virtual production, will play in delivering the outcomes highlighted in the Department's 10X Economic Vision.

Professor Paul Bartholomew, Vice-Chancellor of Ulster University, commented: "The unique academia and industry, public and private sector partnership approach underpinning Studio Ulster is unprecedented and to realise our collective ambition, we must have a pipeline of graduates who are equipped with the skills and knowledge to specialise in creatively-led, technologically-driven production, and research and development. For many years we have been responding to industry reports of skills requirements and shortages through the Ulster Screen Academy, offering students innovative film and broadcast, animation, games and immersive technologies courses to help deliver the much-needed skilled workforce to drive the screen industries forward."

Joe O'Neill, Chief Executive of Belfast Harbour, said: "We are excited to be working with our partners to deliver this significant investment for the Northern Ireland film industry, which underlines our ongoing ambition to be a major economic hub for the region and create the largest European media hub outside of London. The UK market for film and content production has continued to strengthen and this project will serve to further increase Northern Ireland's global competitiveness in the creative industries sector and help to attract leading production companies to both the traditional stages and the virtual production facility."

Lord Mayor of Belfast, Councillor Christina Black, said: "Studio Ulster is a ground-breaking development for Belfast, and the region. This world-class facility will put us in an incredibly strong position to compete globally, because it will meet an identified international need for virtual production facilities that will be rapidly adopted. It will also allow us to cultivate talent, our research and development capacity and create really exciting opportunities for people working here. We've said that a decade of opportunity starts now with the Belfast Region City Deal – and today we're taking another important step forward in achieving our ambitions of transforming the city region's economy and quality of life for people living here."

Richard Williams, Chief Executive of Northern Ireland Screen, said: "Virtual production has really shaken up the screen industries and Studio Ulster will be transformative for our industry here in Northern Ireland. Providing state-of-the-art production, studio and R&D facilities will help considerably in ensuring that Northern Ireland retains its position as a global leader in international screen production. Virtual production will also help create a much more sustainable industry. The training and skills development opportunities Studio Ulster offers will expand the capacity of the talent pipeline, to meet clearly expressed industry needs. It is wonderful to see education and industry across the public and private sectors joining forces to bring such an innovative project to life."

Construction on the Studio Ulster site begins later this month and the facility is expected to be fully operational and open for filming from early 2024.
VMI.TV Ltd

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