Bannister Lake To Team Up With Decision Desk HQ

Bannister Lake is partnering with Decision Desk HQ (DDHQ) to provide U.S. election data and analysis.

DDHQ is a leader in election data collection and reporting, providing results solutions that are up to the second, competitively priced, and accurate.

Bannister Lake has developed and implemented a parser for DDHQ election returns that ingests results data directly into its industry-leading Chameleon data aggregation and management solution. Within Chameleon, producers and analysts can track results, identify voting trends, make race calls, or use DDHQ supplied calls. Producers can then generate graphic playlists and use Chameleon's RESTful API to distribute data and render graphics through popular broadcast graphic engines or through Chameleon's HTML 5 renderer.

Broadcasters and online media organizations will be able to use the combination of DDHQ data and Bannister Lake's Chameleon software to produce exceptional election coverage. DDHQ data includes results for senate, congress, governor, and down ballot races, as well as presidential primaries and the presidency.

Of special interest to local broadcast outlets, DDHQ is the only service to collect and report election results for county and local offices. This includes judges, supervisors, town and school boards in addition to ballot propositions and referendum questions. Bannister Lake is an established leader in managing election data. The company's Elector software is used by leading Canadian broadcasters to cover elections while Chameleon is equipped with a robust election module geared toward U.S. and other styles of elections.

"Bannister Lake, with its Chameleon software and proven track record with broadcasters across the United States and Canada is a natural fit for DDHQ data," said Drew McCoy, president, DDHQ. "The product will allow broadcasters in any market, and online services, the ability to produce highly visual election coverage featuring graphics populated with up to the second results. We look forward to working with them, their clients and our partners to provide cutting-edge national, state, and local election coverage in 2020 and in the future."

"Clients are looking for an alternative to current election data providers and require a robust election data management solution that can generate spectacular graphics," said Georg Hentsch, president, Bannister Lake. "The combination of Chameleon and DDHQ data provides a cost-effective and editorially powerful solution for any organization covering the upcoming elections."

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