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24/11/2017

Endemol Shine To Look 'Inside Bentley'

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Channel 4 has commissioned Endemol Shine for a new documentary on British luxury car manufacturer, Bentley.

Inside Bently will provide a unique insight into the Bentley brand, as this quintessential British institution opens its doors to the cameras, showcasing a world where ultra-luxury meets classic design.

The Bentley factory located in Crewe is a place where design and engineering collide, and where family tradition and modern technology exist side by side.

The programme provides exclusive access to the creation of one of the company’s newest models, the Bentayga. The documentary will unlock the secrets of a factory steeped in heritage, meet its workforce, and reveal the hand built craftsmanship that goes into making a luxury model.

Rick Murray, Creative Director of Endemol Shine North said: "To be given unprecedented access to the creative space of such an iconic manufacturer was an eye-opening experience. The programme is a celebration of traditional British craftsmanship, and how it can be adapted to fit into a modernised world."

Commissioning Editor for Channel 4 Ian Dunkley added: "Even if we could never afford one, many of us have a fascination with what goes into the design and manufacture of a luxury car. This documentary lifts the bonnet on an iconic British brand whose assembly line remains proudly located in the North West of England."

It is produced by Endemol Shine North (Supercar Megabuild, Crash Car TV, Idris Elba: No Limits) part of Endemol Shine Group. Joe Lister will produce and direct. Rick Murray will executive produce for Endemol Shine North. Inside Bentley (w/t) was commissioned by Channel 4 Factual Entertainment commissioning editor Ian Dunkley.
VMI.TV Ltd

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