Amagi Co-Founder To Present At CABSAT 2016

Amagi co-founder K.A. Srinivasan is to give a presentation at CABSAT 2016 Content Congress. Mr Srinivasan will also participate in an 'idea swap' panel discussion at the show.

Content Congress is presented by CABSAT, Content Marketplace, and the NAB Show, and offers a learning and industry knowledge platform for stakeholders in the broadcast, satellite, content delivery, digital media, and filmed & audio entertainment communities.

Srinivasan will offer his insights on the future of TV during an idea swap session on Tuesday 8 March at 2.30pm. The panel will look at the opportunities presented by multi-platform services and what broadcasters can learn from international markets. The session will focus on the latest developments in multi-platform services, including HD formats, streaming to multiple devices, supporting apps, and how these technologies benefit television viewing.

The session will also reflect on the impact of OTT, VOD, Ultra HD, and 4K/8K in the Middle East and North Africa markets. The panel will also discuss how consumers are controlling the future of television through their choice of multiple platforms, channels, and use of mobile devices. The session will be moderated by Laura Buckwell, news anchor at City 7, and takes place in Zaabeel Hall 3.

Then, on Wednesday 9 March at 11.50am, Srinivasan will present on 'Broadcast Cloud – The Future of TV Broadcasting'. The informative session will outline recent advancements in cloud technologies and their impact on TV networks, including increased flexibility, scalability, and reliability. The presentation will also explain how broadcasters can stitch together a seamless workflow on the cloud, bringing together all aspects of TV broadcast – from content preparation to storage and archival, cloud playout, delivery, and monetization – on a single platform for traditional TV and multiscreen offerings.

"Broadcasters around the world are moving their operations to the cloud for increased scalability, improved monetization, and a drastic reduction in CAPEX and OPEX," explained Srinivasan. "The CABSAT Content Congress provides the ideal venue for a discussion on the benefits of adopting a cloud broadcast platform, including the ability to monetize live and linear feeds through targeted ad insertion."

Amagi will be on stand ZF2-20B at CABSAT 2016.

www.amagi.com

(JP/MH)