Riedel Appoints US Sales Manager, Broadcast

Riedel Communications has appointed Robert Pennington to serve as its U.S. sales manager, broadcast, for the East Coast.

In his new role, Pennington will assist customers in selecting and implementing Riedel'sproduct portfolio of networked communications and signal transport solutions.

"With unusually rich experience across broadcast production, networked communications, systems integration, and the broadcast and pro AV technology supply business, Bob is equipped to approach each customer and application with valuable insight," said Christopher Street, general manager, North and Central America, at Riedel Communications. "For more than 25 years, he has been immersed in the East Coast media industry, and his exceptional knowledge and experience in this area will be immensely valuable as we continue to introduce innovative new communications and signal-transport solutions to North American customers."

Pennington began his professional career as a broadcast television news producer at WCIV-TV in Charleston, South Carolina, and at WTOV-TV in Steubenville, Ohio. While with WCIV-TV he also served as camera operator, video editor, and microwave and satellite remote live truck operator. Pennington later served as program director for MDTV at West Virginia University, where he helped to design and supervise a multisite telemedicine program and worked to help standardize the university's classroom technologies.

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