Broadcast News
05/08/2003
IMD install first QEdit Pro in London
London post house Image Makers Digital Facilities (IMD) have installed a Quantel QEdit Pro non-linear editing system as their number one non-linear on-line finishing suite.
The system was supplied by Quantel's UK reseller, McMillan.
Established for over 14 years, IMD has built and maintained a highly successful business in one of the most fiercely competitive areas of the market – mainstream on-line editing and finishing. IMD Director, Dave Austin, sees a healthy future in this area, based around the all-round capabilities of QEdit Pro. He said: "I keep hearing that the middle of the market is being squeezed out from both sides. Our experience at IMD is quite the opposite; our clients come back to us because firstly they like what we do and the way we do it, and secondly they like the friendly atmosphere and our 'whatever it takes' attitude. We succeed by making post a pleasant and satisfying experience for our customers – the fact that they keep coming back means that we must be getting it right."
Austin continued: "The QEdit Pro will further improve that customer experience at IMD. It's a great editor – a giant step forward from anything else available on the market - and it's also got all the bells and whistles that clients ask for. I dislike the term 'one stop shop', but the QEdit Pro offers clients everything they need in one place to produce a great result, quickly and with ease. As a member of Quantel's new generationQ, QEdit Pro also shares the same interface and toolset with other systems in the family, so it will also benefit from every development across the range. In short, it's just what we need to keep IMD at the leading edge of the mainstream!"
(GB)
The system was supplied by Quantel's UK reseller, McMillan.
Established for over 14 years, IMD has built and maintained a highly successful business in one of the most fiercely competitive areas of the market – mainstream on-line editing and finishing. IMD Director, Dave Austin, sees a healthy future in this area, based around the all-round capabilities of QEdit Pro. He said: "I keep hearing that the middle of the market is being squeezed out from both sides. Our experience at IMD is quite the opposite; our clients come back to us because firstly they like what we do and the way we do it, and secondly they like the friendly atmosphere and our 'whatever it takes' attitude. We succeed by making post a pleasant and satisfying experience for our customers – the fact that they keep coming back means that we must be getting it right."
Austin continued: "The QEdit Pro will further improve that customer experience at IMD. It's a great editor – a giant step forward from anything else available on the market - and it's also got all the bells and whistles that clients ask for. I dislike the term 'one stop shop', but the QEdit Pro offers clients everything they need in one place to produce a great result, quickly and with ease. As a member of Quantel's new generationQ, QEdit Pro also shares the same interface and toolset with other systems in the family, so it will also benefit from every development across the range. In short, it's just what we need to keep IMD at the leading edge of the mainstream!"
(GB)
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