Broadcast News

Bookmark and Share
17/10/2013

SMPTE 2013 To Feature 4K Demo

News Image
This year's Society of Motion Picture and Television Engineers (SMPTE) Symposium, entitled 'Next-Generation Imaging Formats: More, Faster, and Better Pixels,' will feature a complementary 4K/UHD demo area.
Organised by Insight Media in collaboration with SMPTE, the 4K/UHD demo area will showcase various image processing and scaling engines and their ability to produce 4K/UHD content from lower-resolution sources, as well as High Efficiency Video Coding (HEVC) codec demos to showcase the quality possible at various bit rates for delivery of 4K content.
Participants will include industry leaders such as Altera®, Canon, Cisco®, Colorfront, Elemental Technologies, Quantel, Rovi, Samsung, Sony, and Video Clarity.
"The SMPTE Symposium's 4K/UHD demo area offers visitors a unique opportunity to see just how well the latest scaling and encoding technologies deliver 4K content, and to assess the quality of native 4K and processed content side by side on a variety of the latest 4K displays," said Barbara Lange, executive director at SMPTE.
"With this valuable perspective on the maturity of 4K-focused technology, content providers will be much better positioned to make strategic decisions about their own approach to 4K implementation and service offerings," added Chris Chinnock, president of Insight Media.
The demo will help to address the concern that the current dearth of 4K native content might prevent the rollout of 4K products and services.
A demonstration of the HEVC codec will offer a possible solution for the delivery of 4K content not only within production facilities, but also to the home. In addition, a team from Canon, Colorfront, and Quantel will showcase live and file-based 4K production workflows.
The SMPTE 2013 Symposium is a one-day seminar with a deep topical focus. The SMPTE 2013 Annual Technical Conference & Exhibition runs from Oct. 22-24. Both events take place at the Loews Hollywood Hotel in Los Angeles, Calif.
www.smpte2013.org
(IT/JP)
VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

01/11/2024
Leader To Showcase Leading T&M Solutions
Leader Electronics of Europe is to showcase both Leader and PHABRIX instruments at this year's SATIS expo, which takes place at La Plaine Saint-Denis
14/03/2018
SMPTE To Have Huge Presence At NAB 2018
SMPTE is to have a huge presence at the 2018 NAB Show with the 'Future of Cinema Conference', IP showcase, alongside its booth and members. 2018 NAB S
13/05/2015
SMPTE's NAB 2015 Presence Signals Society's Leadership In Advancing The Industry
The Society of Motion Picture and Television Engineers (SMPTE) made an impact at the 2015 NAB Show with broad representation across exhibition floors
23/11/2015
Record Numbers Attend SMPTE 2015
The Society of Motion Picture and Television Engineers (SMPTE) have enjoyed a record number of attendees to the SMPTE 2015 Annual Technical Conference
15/10/2015
SMPTE 2015 Offers Diverse Programme
The Society of Motion Picture and Television Engineers (SMPTE) is to offer an extensive programme of technical sessions at the SMPTE 2015 Annual Techn
10/08/2018
SMPTE Previews IBC Presence
SMPTE is preparing for its trip to the upcoming IBC Show in Amsterdam, with a host of Big Screen and Standard sessions including "HDR Focus: 'Blue Pla
17/08/2017
SMPTE 2017 Will 'Dive Into Tech Behind Next-Gen Media'
SMPTE have announced conference program details for the SMPTE 2017 Annual Technical Conference & Exhibition (SMPTE 2017), taking place on 24-26 Octobe
05/02/2016
SMPTE Unveils 2016 Directors And Governors-At-Large
The Society of Motion Picture and Television Engineers (SMPTE) Board of Governors has named the its 2016 directors and appointed two new governors-at-
04/06/2014
BroadcastAsia2014: 4K To Transform Onscreen Viewing
HD (high definition) viewing will soon be a technology of the past, as a result of the proliferation of 4K coming Asia's way. 4K, also commonly known
07/09/2018
Programme Unveiled For SMPTE 2018 Annual Technical Conference & Exhibition
The full conference programme has been unveiled for the upcoming SMPTE 2018 Annual Technical Conference & Exhibition (SMPTE 2018) in Los Angeles. SMPT
09/06/2014
4K OK? Understanding UltraHD... (Pt 2)
"The latest workstations and professional laptops are now up to the task of 4K content creation and NLE developers are all beginning to support native
04/04/2014
Sony And FIFA To Collaborate On A Range Of 4K Initiatives
Sony and FIFA (Fédération Internationale de Football Association) have announced they will collaborate on a range of 4K initiatives at the 2014 FIFA W
29/04/2014
Asia Gears Up For 4K
4K is "coming Asia's way," according to the organisers of BroadcastAsia, the digital multimedia and technology conference taking place this year in Si
20/05/2016
SMPTE Celebrates Successful NAB
The Society of Motion Picture and Television Engineers (SMPTE) recently celebrated a number of achievements across its three primary focus areas – sta
09/06/2014
4K OK? Understanding UltraHD... (Pt 1)
In a bid to get his head around the intricacies of 4K format ahead of this summer's landmark broadcasting event, editor Iain Todd spoke to some indust