TSL To Expand Market Share In The Regions

TSL Professional Products Ltd. (PPL), a manufacturer of hardware and software audio monitoring, tally and power management solutions for the broadcast industry, is pleased to announce the appointment of Swarup Mukherjee as Regional Sales Manager for the Middle East, India, Pakistan and Bangladesh. Mukherjee brings with him a wealth of experience and professional associations that will further grow TSL’s presence in these regions.
In his new role, Mukherjee will be responsible for all direct and indirect sales, channel strategy and pre-sales engineering for the complete TSL PPL portfolio, including the newly acquired SoundField surround sound and upmix products.
"We are extremely excited to have Swarup join the TSL team," says Chris Exelby, Managing Director of TSL. "As our user base continues to grow, we will utilize the experience and local connections he offers to maintain our current customer base while stimulating new business in the region."
Mukherjee has more than 12 years of experience as a systems sales professional in the Middle East, having worked on some ground-breaking broadcast projects for two of the industry’s leading media systems design and integration companies in Dubai; TEK Signals and Salam Media Cast. Prior to this, he was at Vislink International, specializing in satellite, microwave and wireless communications systems. Through this experience, Mukherjee has developed valuable relationships with many of the major players in the broadcast market, which will enhance TSL’s visibility in the region.
"I am very pleased to be working with TSL, as I have worked on projects in the past that have successfully employed the TSL range of products," says Mukherjee. "This relationship is a perfect match for my skill set and contacts. TSL has an excellent reputation for building reliable equipment that solves problems for broadcasters worldwide, and I look forward to helping the company continue this success by building a thriving business for it in my sales region."
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