Broadcast News
18/05/2012
Shanghai TV Studio Get Soundcraft Vi1 Digital Console Upgrade
Shanghai Media Group, Inc. (SMG), recently updated its studio in Pudong with a HARMAN Soundcraft Vi1 digital audio console. Pudong is a 400 square meter studio, mainly used for production of small scale variety shows.
SMG is one of Soundcraft's longest-served customers: before upgrading to the Vi1, the studio housed a Soundcraft B400 analog mixer. Tasked with budgeting for a new console, the project team compared the Vi1 with several competitive models. In comparison, SMG highlighted four key factors regarding the Vi1:
· The Vi1’s world-class DSP processing technology—a result of Soundcraft and Studer’s many years of console expertise.
· 40-bit floating point processing technology.
· The Vi1’s Vistonics™ interface is easy to use. Different engineers use the studio all the time, so ease of use is very important. Users can see most of the parameters on Vistonics screens so there is no need to scroll through menus.
· As well as the different functions, the Vi1 associates controls with different colors on the Vistonics touch screens and FaderGlow™. This makes operation of the Vi1 very intuitive.
With such strengths, it was obvious that the Soundcraft Vi1 came up as the winner in the final selection, and the studio is already happily using its new console.
HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets — supported by 15 leading brands, including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 13,000 people across the Americas, Europe and Asia, and reported net sales of $4.3 billion for the twelve months ended March 31, 2012.
Shanghia Media Group Website
Harman Website
SMG is one of Soundcraft's longest-served customers: before upgrading to the Vi1, the studio housed a Soundcraft B400 analog mixer. Tasked with budgeting for a new console, the project team compared the Vi1 with several competitive models. In comparison, SMG highlighted four key factors regarding the Vi1:
· The Vi1’s world-class DSP processing technology—a result of Soundcraft and Studer’s many years of console expertise.
· 40-bit floating point processing technology.
· The Vi1’s Vistonics™ interface is easy to use. Different engineers use the studio all the time, so ease of use is very important. Users can see most of the parameters on Vistonics screens so there is no need to scroll through menus.
· As well as the different functions, the Vi1 associates controls with different colors on the Vistonics touch screens and FaderGlow™. This makes operation of the Vi1 very intuitive.
With such strengths, it was obvious that the Soundcraft Vi1 came up as the winner in the final selection, and the studio is already happily using its new console.
HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets — supported by 15 leading brands, including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 13,000 people across the Americas, Europe and Asia, and reported net sales of $4.3 billion for the twelve months ended March 31, 2012.
Shanghia Media Group Website
Harman Website
Top Related Stories
Click here for the latest broadcast news stories.
25/09/2024
Studio Technologies Integrates into Winnercomm's New Studio And Control Room
Major League Fishing, the world's premier tournament-fishing organisation with television shows airing on a variety of platforms including the Outdoor
Studio Technologies Integrates into Winnercomm's New Studio And Control Room
Major League Fishing, the world's premier tournament-fishing organisation with television shows airing on a variety of platforms including the Outdoor
04/03/2024
Prime Vision Studio Invests In Ikegami UHK-X700 4K Studio/EFP Cameras
Prime Vision Studio has invested in Ikegami UHK-X700 4K studio/EFP cameras for addition to its production fleet. Celebrating its 21st anniversary this
Prime Vision Studio Invests In Ikegami UHK-X700 4K Studio/EFP Cameras
Prime Vision Studio has invested in Ikegami UHK-X700 4K studio/EFP cameras for addition to its production fleet. Celebrating its 21st anniversary this
27/06/2024
Meptik's Studio Pro Now Available
Disguise company Meptik has announced the immediate availability of its first turnkey virtual production studio solution, Meptik Studio Pro. By packin
Meptik's Studio Pro Now Available
Disguise company Meptik has announced the immediate availability of its first turnkey virtual production studio solution, Meptik Studio Pro. By packin
03/09/2024
Next-Generation Of LiveU Studio Unveiled
LiveU is introducing the next-generation of LiveU Studio, the 100% cloud-native live video production solution, at IBC2024, on Stand 7.C19. The only c
Next-Generation Of LiveU Studio Unveiled
LiveU is introducing the next-generation of LiveU Studio, the 100% cloud-native live video production solution, at IBC2024, on Stand 7.C19. The only c
05/11/2024
New LiveU Studio Simplifies Localisation Of International Feeds
LiveU is continuing its commitment to provide storytellers with innovative tools that help to engage viewers with diverse content while controlling co
New LiveU Studio Simplifies Localisation Of International Feeds
LiveU is continuing its commitment to provide storytellers with innovative tools that help to engage viewers with diverse content while controlling co
23/10/2024
Studio Technologies Enhances ST 2110 Integration
Studio Technologies has long been at the forefront of the professional broadcast and audio industries. Founded in Illinois in 1979, the company has co
Studio Technologies Enhances ST 2110 Integration
Studio Technologies has long been at the forefront of the professional broadcast and audio industries. Founded in Illinois in 1979, the company has co
07/06/2024
Disguise Opens New Production Studio In New York City
Disguise has opened a new office in the heart of New York City. Featuring a state-of-the-art virtual production space with both LED and green screen s
Disguise Opens New Production Studio In New York City
Disguise has opened a new office in the heart of New York City. Featuring a state-of-the-art virtual production space with both LED and green screen s
20/08/2024
NAB Studio Implements Unytalk Live
Unytalk has announced that NAB Studio, a state-of-the-art broadcast production centre located in the National Association of Broadcasters' (NAB) Washi
NAB Studio Implements Unytalk Live
Unytalk has announced that NAB Studio, a state-of-the-art broadcast production centre located in the National Association of Broadcasters' (NAB) Washi
19/09/2024
Line Studio At WMS Finalist For 2025 NAMM TEC Awards
Architectural acoustic consulting and A/V systems design firm WSDG (Walters-Storyk Design Group) have announced that Line Studio at WMS is a finalist
Line Studio At WMS Finalist For 2025 NAMM TEC Awards
Architectural acoustic consulting and A/V systems design firm WSDG (Walters-Storyk Design Group) have announced that Line Studio at WMS is a finalist
10/09/2024
Robin Hunt Chooses PMC Monitors For His New Studio
Just one week after firing up the PMC IB2S XBD monitors in his JV Acoustics-designed studio, mix engineer Robin Hunt was so impressed with the sound h
Robin Hunt Chooses PMC Monitors For His New Studio
Just one week after firing up the PMC IB2S XBD monitors in his JV Acoustics-designed studio, mix engineer Robin Hunt was so impressed with the sound h
22/08/2024
Cam Trewin Chooses PMC6-2 Monitors For Studio
Cam Trewin, studio and live mixing engineer for Australian alternative dance group RÜFÜS DU SOL, has installed a pair of PMC6-2 monitors in his Dolby
Cam Trewin Chooses PMC6-2 Monitors For Studio
Cam Trewin, studio and live mixing engineer for Australian alternative dance group RÜFÜS DU SOL, has installed a pair of PMC6-2 monitors in his Dolby
07/08/2024
Matthews Studio Equipment Unveils The Apple Box Topper
Matthews Studio Equipment has unveiled the Apple Box Topper™, a step forward in crew comfort. This practical and cushiony add-on instantly converts a
Matthews Studio Equipment Unveils The Apple Box Topper
Matthews Studio Equipment has unveiled the Apple Box Topper™, a step forward in crew comfort. This practical and cushiony add-on instantly converts a
26/07/2024
Radio Siberia Renews Its Studio With AEQ Technology
From Siruela, a town in the province of Badajoz (Extremadura), RADIO SIBERIA 107.8 FM has been broadcasting on FM for more than 14 years, a municipal
Radio Siberia Renews Its Studio With AEQ Technology
From Siruela, a town in the province of Badajoz (Extremadura), RADIO SIBERIA 107.8 FM has been broadcasting on FM for more than 14 years, a municipal
22/07/2024
Matthews Studio Equipment Unveils New Patriot Wrench
Matthews Studio Equipment has announced new Patriot Wrench, a breakthrough tool for on set efficiency. The versatile wrench features the seven most co
Matthews Studio Equipment Unveils New Patriot Wrench
Matthews Studio Equipment has announced new Patriot Wrench, a breakthrough tool for on set efficiency. The versatile wrench features the seven most co
19/07/2024
nxtedition Unveils XR/Mixed Reality Studio Control And New AI Automation Capabilities
nxtedition will showcase its agile microservices-based approach to storytelling on stand 7.A02 at IBC2024 from 13-16 September. At IBC, visitors will
nxtedition Unveils XR/Mixed Reality Studio Control And New AI Automation Capabilities
nxtedition will showcase its agile microservices-based approach to storytelling on stand 7.A02 at IBC2024 from 13-16 September. At IBC, visitors will