ARRI Enlarge ALEXA Family

ARRI has further enlarged the ALEXA family with the new ALEXA Studio camera, featuring an optical viewfinder and 4:3 sensor, and the modular ALEXA M, with a separate camera head.
Functionality also expands with 120 fps high speed, the ARRI Look Creator app, and enhanced integration with ARRI’s wireless lens control and lens data systems. The cameras are accompanied by a set of affordable and yet high quality Alura Zoom lenses and the Master Prime 135 portrait lens.
Meanwhile ARRI Pro Camera Accessories continue to develop with new mini accessories including a filter stage for the MMB-2, a mini follow focus, a shoulder pad and a universal working light.
The company’s line of accessory products has been further expanded to offer compatibility with film and digital cameras ranging from the ARRI ALEXA and other high-end models to small form factor digital video and DSLR cameras including the Canon EOS C300.
The latest generation of LED fixtures from ARRI includes focusable LED-based lampheads with a true Fresnel light field for film and television applications. Meanwhile a vast new range of suspension equipment gives ARRI Lighting Solutions even more scope to create turnkey studio solutions. In its famous HMI product range ARRI introduces the ARRISUN 18 EVENT and the M40, another member of the popular ARRIMAX family.
To find out more visit the ARRI team on stand K26 during the Broadcast Video Expo in London: 14th-16th Feb 2012.
(LB)