Broadcast News
12/01/2012
Atlantic Productions Appoint Commercial Director
Award-winning factual production company, Atlantic Productions has announced the appointment of former senior BBC executive, John Morris as Commercial Director.
In his newly created role, John will be responsible for developing and exploiting new commercial opportunities for Atlantic Productions, including distribution and sponsorship.
Anthony Geffen, CEO and Creative Director, Atlantic Productions said:"We’re thrilled John is joining us. After an incredibly successful 2011, John is joining us at an extremely exciting time as we continue to expand Atlantic Productions’ portfolio internationally. We feel his background, encompassing factual programming as well as kids TV, gives him a unique insight into both Atlantic’s core business and its strategy of extending projects across multiple platforms and technologies. John will be a tremendous asset to our business".
John has considerable experience in the industry having been previously at HIT Entertainment Plc. (Senior VP Global TV and Home Entertainment), IMG (Head of Sales and Acquisitions Factual and Entertainment), Sparrowhawk Distribution Limited (Managing Director) responsible for distributing all rights to the Hallmark library, RTL/Disney (Head of Marketing) and BBC Worldwide (Head of Investment and Operations).
John joins from leading children’s factual company; Cookie Jar Entertainment, where he was responsible for sales and co-productions and on-demand/digital platforms for such brand titles as Sonic the Hedgehog and Paddington Bear.
John said: "Having been a fan of Atlantic’s productions and Anthony Geffen’s creative and business acumen for years, I’m delighted to join him and the team at this exciting time in the company’s development."
(LB)
In his newly created role, John will be responsible for developing and exploiting new commercial opportunities for Atlantic Productions, including distribution and sponsorship.
Anthony Geffen, CEO and Creative Director, Atlantic Productions said:"We’re thrilled John is joining us. After an incredibly successful 2011, John is joining us at an extremely exciting time as we continue to expand Atlantic Productions’ portfolio internationally. We feel his background, encompassing factual programming as well as kids TV, gives him a unique insight into both Atlantic’s core business and its strategy of extending projects across multiple platforms and technologies. John will be a tremendous asset to our business".
John has considerable experience in the industry having been previously at HIT Entertainment Plc. (Senior VP Global TV and Home Entertainment), IMG (Head of Sales and Acquisitions Factual and Entertainment), Sparrowhawk Distribution Limited (Managing Director) responsible for distributing all rights to the Hallmark library, RTL/Disney (Head of Marketing) and BBC Worldwide (Head of Investment and Operations).
John joins from leading children’s factual company; Cookie Jar Entertainment, where he was responsible for sales and co-productions and on-demand/digital platforms for such brand titles as Sonic the Hedgehog and Paddington Bear.
John said: "Having been a fan of Atlantic’s productions and Anthony Geffen’s creative and business acumen for years, I’m delighted to join him and the team at this exciting time in the company’s development."
(LB)
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