Broadcast News
08/07/2011
AC-ET Appointed As UK VARI*LITE Distributor
A.C Entertainment Technologies (AC-ET) has been appointed as one of an exclusive selection of UK companies, hand-picked by Philips Vari-Lite to distribute its full range of VARI*LITE premium moving light products in the UK.
This fuses the synergies, experience and unparalleled service of one of the UK's largest and best-known professional entertainment equipment sales companies with one of the world's original and most respected moving light technologies in a partnership based on long-term commitment and ongoing success.
The deal was completed by AC-ET North Sales Director Jonathan Walters and Philips Vari-Lite's European Sales Manager, Matt Hallard. It is part of a general realignment of Philips Vari-Lite's European distribution of products, parts and support services.
Matt said: "AC-ET has an excellent reputation as a leading international sales operation, brining a wealth of industry knowledge together with vast resources and after-sales support. We believe that they are an ideal partner to help grow our UK business."
Jonathan Walters commented: "AC-ET is delighted to become an integral part of Philips Vari-Lite's very select distribution network. Building on our many years experience in supplying cutting-edge VARI*LITE technology and other leading Philips brands to our clients for a diverse selection of projects, we look forward to continuing to help make this premium lighting range a huge success story."
The Vari-Lite distribution agreement also fits perfectly into AC-ET's existing product portfolio, which already includes two other premium Philips brands - Strand and Selecon. VARI*Lite sales will also now benefit from the same specialist teamwork and super efficient service for which AC-ET is renowned.
The VARI*LITE products being supplied through AC-ET will include the latest innovative range of Little Ones - the VL440, VL770 and VL880 profile luminaries - designed to be smaller, lighter and brighter and very competitively priced. Also, the new VLX3 LED wash light, a smaller version of the hugely successful original VLX, complete with 15-55 optical zoom based on the facilities offered by the popular Selecon PL3 fixture.
(KMcA)
This fuses the synergies, experience and unparalleled service of one of the UK's largest and best-known professional entertainment equipment sales companies with one of the world's original and most respected moving light technologies in a partnership based on long-term commitment and ongoing success.
The deal was completed by AC-ET North Sales Director Jonathan Walters and Philips Vari-Lite's European Sales Manager, Matt Hallard. It is part of a general realignment of Philips Vari-Lite's European distribution of products, parts and support services.
Matt said: "AC-ET has an excellent reputation as a leading international sales operation, brining a wealth of industry knowledge together with vast resources and after-sales support. We believe that they are an ideal partner to help grow our UK business."
Jonathan Walters commented: "AC-ET is delighted to become an integral part of Philips Vari-Lite's very select distribution network. Building on our many years experience in supplying cutting-edge VARI*LITE technology and other leading Philips brands to our clients for a diverse selection of projects, we look forward to continuing to help make this premium lighting range a huge success story."
The Vari-Lite distribution agreement also fits perfectly into AC-ET's existing product portfolio, which already includes two other premium Philips brands - Strand and Selecon. VARI*Lite sales will also now benefit from the same specialist teamwork and super efficient service for which AC-ET is renowned.
The VARI*LITE products being supplied through AC-ET will include the latest innovative range of Little Ones - the VL440, VL770 and VL880 profile luminaries - designed to be smaller, lighter and brighter and very competitively priced. Also, the new VLX3 LED wash light, a smaller version of the hugely successful original VLX, complete with 15-55 optical zoom based on the facilities offered by the popular Selecon PL3 fixture.
(KMcA)
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